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STOCK BASED COMPENSATION (Schedule of Stock Option and Warrant Activity)(Details) (Non-Qualified Stock Options and Warrants [Member], USD $)
 6 Months Ended 12 Months Ended
Jun. 30, 2013
Dec. 31, 2012
Dec. 31, 2011
Dec. 31, 2010
Dec. 31, 2009
Dec. 31, 2008
Dec. 31, 2007
Dec. 31, 2006
Dec. 31, 2005
Non-Qualified Stock Options and Warrants [Member]
                  
Number of Shares                  
Outstanding 8,773,500 8,798,500 6,876,000 6,312,367 8,166,202 6,343,971 1,475,000 380,000   
Granted 185,000 1,210,000 2,085,000 1,860,000 939,000 3,495,001 5,768,971 1,425,000 680,000
Rescinded             (200,000)    
Expired    (25,000)    (16,667) (1,304,451) (115,000) (574,981) (70,000)  
Forfeited (343,750)    (162,500)       (750,000) (125,019) (260,000)  
Exercised (32,500) (1,210,000)    (1,279,700) (1,488,384) (807,770)     (300,000)
Outstanding 8,582,250 8,773,500 8,798,500 6,876,000 6,312,367 8,166,202 6,343,971 1,475,000 380,000
Exercisable 7,778,503 7,714,850              
Exercise Price                  
Outstanding (Lower Limit) $ 0.25 $ 0.25 $ 0.25 $ 0.25 $ 0.25 $ 0.001 $ 0.25 $ 0.25 $ 1.40
Outstanding (Upper Limit) $ 1.75 $ 1.75 $ 1.75 $ 1.75 $ 1.75 $ 1.75 $ 2.00 $ 2.00 $ 2.10
Granted (Lower Limit) $ 1.00 $ 0.90 $ 0.63 $ 0.25 $ 0.25 $ 0.001 $ 0.25 $ 0.25 $ 0.25
Granted (Upper Limit) $ 1.16 $ 1.69 $ 1.30 $ 1.51 $ 0.45 $ 1.75 $ 0.72 $ 1.00 $ 2.10
Rescinded             $ 0.50    
Expired (Lower Limit)          $ 0.25 $ 0.50   $ 1.40  
Expired (Upper Limit)          $ 1.00 $ 2.00   $ 2.00  
Expired   $ 1.25    $ 1.00     $ 1.00    
Forfeited (Lower Limit) $ 0.73             $ 1.40  
Forfeited (Upper Limit) $ 1.25             $ 2.10  
Forfeited      $ 1.51       $ 0.72 $ 1.00    
Exercised (Lower Limit) $ 0.345 $ 0.25   $ 0.25 $ 0.001 $ 0.25      
Exercised (Upper Limit) $ 1.25 $ 1.25   $ 1.00 $ 1.00 $ 0.50      
Exercised                  $ 0.25
Outstanding (Lower Limit) $ 0.25 $ 0.25 $ 0.25 $ 0.25 $ 0.25 $ 0.001 $ 0.25 $ 0.25 $ 1.40
Outstanding (Upper Limit) $ 1.75 $ 1.75 $ 1.75 $ 1.75 $ 1.75 $ 1.75 $ 2.00 $ 2.00 $ 2.10
Exercisable (Lower Limit) $ 0.25 $ 0.25              
Exercisable (Upper Limit) $ 1.75 $ 1.75              
Weighted Average Exercise Price                  
Outstanding $ 1.13 $ 1.02 $ 1.01 $ 0.71 $ 0.79 $ 0.48 $ 0.83 $ 0.68   
Granted $ 1.07 $ 1.19 $ 1.09 $ 1.20 $ 0.30 $ 1.16 $ 0.48 $ 0.70 $ 0.99
Rescinded             $ 0.50    
Expired    $ 1.25    $ 1.00 $ 0.59 $ 0.07 $ 1.00 $ (0.12)  
Forfeited $ 0.95    $ 1.51       $ 0.72 $ 1.00 $ (0.48)  
Exercised $ 0.69 $ 0.37    $ 0.42 $ 0.20 $ 0.53     $ 0.25
Outstanding $ 1.14 $ 1.13 $ 1.02 $ 1.01 $ 0.71 $ 0.79 $ 0.48 $ 0.83 $ 0.68
Exercisable $ 1.16 $ 1.15