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STOCKHOLDERS' EQUITY (Details) (USD $) | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended |  |  |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  |  | 12 Months Ended |  |  | 12 Months Ended |  | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended |  | 12 Months Ended | 1 Months Ended | 12 Months Ended | 31 Months Ended | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended |  | 1 Months Ended | 12 Months Ended
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Oct. 31, 2013 | Dec. 31, 2013 | Dec. 31, 2011 | Jan. 31, 2013 Warrant agreement amendment [Member] | Jun. 30, 2013 Common stock and warrants [Member] | Mar. 31, 2013 Common stock and warrants [Member] | Dec. 31, 2010 Common stock and warrants [Member] | Jan. 31, 2013 Common Stock [Member] | Dec. 31, 2010 Common Stock [Member] | Sep. 30, 2013 Warrants [Member] | Dec. 31, 2010 Warrants [Member] | Dec. 31, 2010 Warrant Two [Member] | Mar. 31, 2013 Warrant Transaction for Management Consulting Serices [Member] | Aug. 31, 2012 Warrant Transaction for Management Consulting Serices [Member] | Apr. 30, 2012 Warrant Transaction for Management Consulting Serices [Member] | Sep. 30, 2011 Warrant Transaction for Management Consulting Serices [Member] | Dec. 31, 2010 Warrant Transaction for Management Consulting Serices [Member] | Dec. 31, 2008 Warrant Transaction for Management Consulting Serices [Member] | Dec. 31, 2007 Warrant Transaction for Management Consulting Serices [Member] | Jul. 31, 2013 Warrant Transaction for Management Consulting Serices [Member] | Apr. 30, 2007 Warrant Transaction for Management Consulting Serices [Member] | Mar. 31, 2007 Warrant Transaction for Management Consulting Serices [Member] | Apr. 30, 2012 Warrant Transaction for Consulting Services [Member] | Apr. 30, 2010 Warrant Transaction for Consulting Services [Member] | Jul. 31, 2008 Warrant Transaction for Consulting Services [Member] | Dec. 31, 2008 Warrant Transaction for Consulting Services [Member] | Dec. 31, 2007 Warrant Transaction for Consulting Services [Member] | Apr. 30, 2007 Warrant Transaction for Consulting Services [Member] | Mar. 31, 2014 Warrant Transaction for Consulting Services [Member] Subsequent Event [Member] | Dec. 31, 2013 Warrant Transaction for Legal Services [Member] | Dec. 31, 2012 Warrant Transaction for Legal Services [Member] | Jun. 30, 2013 Warrant Transaction for Legal Services [Member] | Mar. 31, 2012 Warrant Transaction for Legal Services [Member] | Dec. 31, 2013 Warrant Transaction for Accounting Services [Member] | Dec. 31, 2012 Warrant Transaction for Accounting Services [Member] | Jun. 30, 2013 Warrant Transaction for Accounting Services [Member] | May 31, 2012 Warrant Transaction for Accounting Services [Member] | Dec. 31, 2008 Warrant Transaction for Consulting Services 2 [Member] | Apr. 30, 2008 Warrant Transaction for Consulting Services 2 [Member] | Jun. 30, 2013 Warrant Transaction for Accounting Services 2 [Member] | Feb. 29, 2012 Warrant Transaction for Accounting Services 2 [Member] | Apr. 30, 2010 Warrant Transaction for Accounting Services 2 [Member] | Jun. 30, 2009 Warrant Transaction for Accounting Services 2 [Member] | Dec. 31, 2010 Warrant Transaction for Accounting Services 2 [Member] | Dec. 31, 2009 Warrant Transaction for Accounting Services 2 [Member] | Mar. 31, 2014 Warrant Transaction for Accounting Services 2 [Member] Subsequent Event [Member] | Jul. 31, 2013 Warrant Transaction for Accounting Services 3 [Member] | Dec. 31, 2013 Warrant Transaction for Accounting Services 3 [Member] | Jun. 30, 2013 Warrant Transaction for Accounting Services 3 [Member] | Dec. 31, 2010 Unit Components [Member] | Jun. 30, 2013 Institutional Investor [Member] | May 31, 2011 Institutional Investor [Member] | Dec. 31, 2013 Institutional Investor [Member] | Dec. 31, 2012 Institutional Investor [Member] | Dec. 31, 2011 Institutional Investor [Member] | Dec. 31, 2013 Institutional Investor [Member] | Feb. 28, 2014 Institutional Investor [Member] Subsequent Event [Member] | Oct. 31, 2013 August 2011 New Employee [Member] | Aug. 31, 2013 August 2011 New Employee [Member] | Aug. 31, 2011 August 2011 New Employee [Member] | Dec. 31, 2013 August 2011 New Employee [Member] | Dec. 31, 2012 August 2011 New Employee [Member] | Dec. 31, 2011 August 2011 New Employee [Member] | Oct. 31, 2013 August 2012 New Employee [Member] | Jul. 31, 2013 August 2012 New Employee [Member] | Aug. 31, 2012 August 2012 New Employee [Member] | Dec. 31, 2013 August 2012 New Employee [Member] | Dec. 31, 2012 August 2012 New Employee [Member] | Mar. 31, 2013 March 2013 New Employee 1 [Member] | Dec. 31, 2013 March 2013 New Employee 1 [Member] | Jun. 30, 2013 March 2013 New Employee 1 [Member] | Dec. 31, 2013 May 2013 New Employee 1 [Member] | May 31, 2013 May 2013 New Employee 1 [Member] | May 31, 2012 May 2013 New Employee 1 [Member] | Dec. 31, 2013 May 2013 New Employee 1 [Member] | Mar. 31, 2014 May 2013 New Employee 1 [Member] Subsequent Event [Member] | May 31, 2013 May 2013 New Employee 2 [Member] | Dec. 31, 2013 May 2013 New Employee 2 [Member] | Jun. 30, 2013 May 2013 New Employee 2 [Member] | Aug. 31, 2013 August 2013 New Employee [Member] | Dec. 31, 2013 August 2013 New Employee [Member] | Jun. 30, 2013 August 2013 New Employee [Member] | Dec. 31, 2013 January 2009 New Employee [Member] | May 31, 2010 January 2009 New Employee [Member] | Jan. 31, 2009 January 2009 New Employee [Member] | Dec. 31, 2009 January 2009 New Employee [Member] | Jun. 30, 2013 January 2009 New Employee [Member] | Jan. 31, 2014 January 2009 New Employee [Member] Subsequent Event [Member] | Feb. 28, 2009 February 2009 New Employee [Member] | Dec. 31, 2009 February 2009 New Employee [Member] | Aug. 31, 2013 August 2013 Director [Member] | Dec. 31, 2013 August 2013 Director [Member] | Jun. 30, 2013 August 2013 Director [Member] | Oct. 31, 2013 October 2013 Director [Member] | Dec. 31, 2013 October 2013 Director [Member] | Jun. 30, 2013 October 2013 Director [Member] | Feb. 29, 2012 February 2012 Director [Member] | Dec. 31, 2013 February 2012 Director [Member] | Dec. 31, 2012 February 2012 Director [Member] | Dec. 31, 2012 Senior Advisor [Member] | Dec. 31, 2013 Senior Advisor [Member] | Dec. 31, 2012 Senior Advisor [Member] | Jun. 30, 2013 Senior Advisor [Member] | Jan. 31, 2014 Senior Advisor [Member] Subsequent Event [Member] | Jun. 30, 2012 June 2012 Director [Member] | Dec. 31, 2013 June 2012 Director [Member] | Dec. 31, 2012 June 2012 Director [Member] | Jun. 30, 2013 June 2012 Director [Member] | Mar. 31, 2012 March 2012 New Employee [Member] | Dec. 31, 2013 March 2012 New Employee [Member] | Dec. 31, 2012 March 2012 New Employee [Member] | Jun. 30, 2013 March 2012 New Employee [Member] | Mar. 31, 2012 March 2012 New Employee 2 [Member] | Dec. 31, 2013 March 2012 New Employee 2 [Member] | Dec. 31, 2012 March 2012 New Employee 2 [Member] | Jun. 30, 2013 March 2012 New Employee 2 [Member] | May 31, 2012 CEO [Member] | Dec. 31, 2013 CEO [Member] | Dec. 31, 2012 CEO [Member] | Jun. 30, 2013 CEO [Member] | Mar. 31, 2014 CEO [Member] Subsequent Event [Member] | Aug. 31, 2012 August 2012 New Employee 2 [Member] | Dec. 31, 2013 August 2012 New Employee 2 [Member] | Dec. 31, 2012 August 2012 New Employee 2 [Member] | Jun. 30, 2013 August 2012 New Employee 2 [Member] | Feb. 28, 2014 August 2012 New Employee 2 [Member] Subsequent Event [Member] | Aug. 31, 2012 2007 Employee Stock Plan [Member] | Jan. 31, 2012 2007 Employee Stock Plan [Member] | Nov. 30, 2008 2007 Employee Stock Plan [Member] | Dec. 31, 2011 2007 Employee Stock Plan [Member] | Dec. 31, 2010 2007 Employee Stock Plan [Member] | Dec. 31, 2009 2007 Employee Stock Plan [Member] | Dec. 31, 2008 2007 Employee Stock Plan [Member]
Equity Issuance [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of common shares that can be purchased through warrant |  |  |  | 400,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 100,000 | 500,000 | 1,000,000 |  |  |  |  |  | 900,000 | 100,000 |  |  |  | 10,000 |  |  |  | 100,000 |  | 600,000 |  |  |  | 464,000 |  |  |  | 100,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 100,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Exercise price of warrants |  |  |  | 0.73 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 0.90 |  |  |  |  |  |  |  | 0.25 | 0.92 |  |  |  | 1.69 |  |  |  | 1.20 |  | 0.73 |  |  |  | 0.34 |  |  |  | 0.90 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 0.715 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Fair value of warrant |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | $ 4,815 | $ 348,000 | $ 580,000 |  |  |  |  |  | $ 604,416 | $ 66,936 |  |  |  | $ 13,709 |  |  |  | $ 97,386 |  | $ 976,193 |  |  |  | $ 391,342 |  |  |  | $ 48,915 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | $ 53,313 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Shares rescinded/forfeited | 400,000 |  |  | 200,000 |  |  |  |  |  | 178,750 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 49,150 | 62,500 |  |  |  |  | 18,750 | 31,250 |  |  |  |  |  |  | 7,500 |  |  |  | 2,500 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 25,000 |  |  |  |  |  |  |
Warrant expiration date |  |  |  | Oct. 31, 2013 |  |  |  |  |  |  | Sep. 30, 2011 | Dec. 31, 2011 | Jun. 30, 2013 | Mar. 31, 2013 |  | Sep. 30, 2012 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Warrant expiration date, transaction two |  |  |  |  |  |  |  |  |  |  |  |  | Sep. 30, 2013 | Jun. 30, 2013 |  | Dec. 31, 2012 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Warrant expiration extention |  |  |  |  |  |  |  |  |  |  |  |  | 3 months | 6 months |  | 1 year |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Warrant expiration date, number of shares |  |  |  |  | 143,750 |  |  |  |  |  |  |  | 335,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Stock issued to purchase common stock, warrants and monetary compensation |  |  |  |  |  |  | 1,500,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of shares purchased |  |  |  |  |  | 12,500 |  | 40,000 | 375,000 |  | 156,250 | 218,750 |  |  | 400,000 |  | 100,000 |  |  |  |  |  | 500,000 | 380,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 20,000 | 20,000 | 10,000 |  |  |  | 250,000 |  |  |  |  |  | 500,000 | 1,628,386 | 3,539,100 |  | 5,352,671 | 200,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 15,000 |  |  |  | 10,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 250,000 |  |  |  |  |
Proceeds from issuance of common stock and warrants |  |  |  |  |  | 15,625 | 1,500,000 | 50,000 |  |  |  |  |  |  | 100,000 |  | 25,000 |  |  |  |  |  | 125,000 | 95,000 | 20,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 6,900 | 6,900 | 3,450 |  |  |  | 86,250 |  |  |  |  |  | 478,500 | 1,800,000 | 4,849,999 |  | 6,849,998 | 177,660 | 38,734 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 11,250 | 3,750 |  |  |  | 2,500 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 162,500 |  |  |  |  |
Number of units offered (upper limit) |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 30 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Price per unit |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 50,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of shares comprising unit |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 50,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Agreement with an institutional investor to sell common stock and investor committed to invest in common stock (upper limit) |  | 20,000,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 2,680 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Common stock issued to institutional investor as commitment fee, shares |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 200,000 | 7,642 | 27,153 | 73,160 | 150,830 | 103,330 | 2,741 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Common stock issued to institutional investor as commitment fee |  | 170,000 | 162,896 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 170,000 | 7,882 | 34,274 | 130,813 | 162,896 | 168,556 | 389,678 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Common stock reserved for additional commitment fees to the institutional investor |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 400,000 | 392,354 |  |  | 301,659 | 198,329 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Option granted, shares (upper limit) |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 150,000 |  |  |  |  |  | 50,000 |  |  | 75,000 |  |  |  | 10,000 |  |  |  | 100,000 |  |  | 25,000 |  |  |  |  | 25,000 |  |  |  | 25,000 |  | 50,000 |  |  | 200,000 |  |  | 1,406 |  |  | 125,000 |  |  |  |  | 200,000 |  |  |  | 100,000 |  |  |  | 25,000 |  |  |  | 500,000 |  |  |  | 40,000 | 100,000 |  |  |  |  | 800,000 |  | 250,000 |  |  |  |
Option granted, purchase price |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | $ 1.01 |  |  |  |  |  | $ 0.93 |  |  | $ 1.16 |  |  |  | $ 1.03 |  |  |  | $ 1.00 |  |  | $ 0.84 |  |  |  |  | $ 0.25 |  |  |  | $ 0.45 |  | $ 0.84 |  |  | $ 0.93 |  |  |  |  |  | $ 0.93 |  |  |  |  | $ 0.90 |  |  |  | $ 1.69 |  |  |  | $ 1.69 |  |  |  | $ 1.30 |  |  |  | $ 0.92 | $ 0.925 |  |  |  |  |  |  | $ 0.65 |  |  |  |
Option granted, value |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 123,241 |  |  |  |  |  | 37,486 |  |  | 81,076 |  |  |  | 9,574 |  |  |  | 80,824 |  |  | 17,852 |  |  |  |  | 13,136 |  |  |  | 9,583 |  | 35,704 |  |  | 174,106 |  |  | 1,607 |  |  | 97,692 |  |  |  |  | 145,150 |  |  |  | 168,909 |  |  |  | 42,227 |  |  |  | 613,805 |  |  |  | 30,362 | 74,486 |  |  |  |  |  |  | 125,911 |  |  |  |
Option granted, expiration date |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5 years |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5 years |  |  |  |  |  | 5 years |  |  | 10 years |  |  |  | 10 years |  |  |  | 10 years |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5 years |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 10 years |  |  |  |  |  |  |  |  |  |  |  |
Vesting immediately |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 25,000 |  |  |  |  |  |  |  |  |  |  |  |  |  | 46,400 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 20,000 |  |  |  |  |  |  |  |  | 31,256 |  |  |  | 25,000 | 50,000 |  |  |  | 25,000 |  |  |  | 12,500 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 62,500 |  |  |  |
Option granted, number of shares vesting in installments |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 7,500 |  |  |  |  |  |  |  |  |  |  |  |  |  | 23,200 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 12,500 |  |  |  |  |  | 6,250 |  |  | 9,375 |  |  |  | 1,250 |  |  |  | 25,000 |  |  |  |  |  |  |  |  |  |  |  |  |  | 10,000 |  |  | 50,000 |  |  |  |  |  | 7,812 |  |  |  | 7,500 | 50,000 |  |  |  | 25,000 |  |  |  | 12,500 |  |  |  | 125,000 |  |  |  | 10,000 | 12,500 |  |  |  |  |  |  | 62,500 |  |  |  |
Frequency of vesting installments |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | Quarterly |  |  |  |  |  |  |  |  |  |  |  |  |  | Monthly |  |  |  | with 8,333 vesting each month for the first eleven months and 8,337 vesting the twelfth month from date of grant |  |  |  |  |  |  |  |  |  |  |  |  | Quarterly |  |  |  |  |  | Every 3 months |  |  | Quarterly |  |  |  | Quarterly | vesting in thirteen monthly installments with 3,846 vesting at the beginning of each of the succeeding twelve months commencing June 1, 2012 and 3,848 the thirteenth month expiring in 5 years. |  |  | August 1, 2013, October 1, 2013 and quarterly thereafter |  |  |  |  |  |  |  |  |  |  |  |  |  | Quarterly |  |  | Annually |  |  |  |  |  | Monthly |  |  |  | Monthly | Annual |  |  |  | In 6 months, 9 months, and 12 months |  |  |  | 6 months from grant |  |  |  | Quarterly |  |  |  | Quarterly | Every 3 months |  |  |  |  |  |  | Annually |  |  |  |
Beginning date of shares vesting |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | Nov. 01, 2011 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | Oct. 01, 2013 |  |  | Nov. 01, 2013 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Vesting period |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 22 months |  |  |  | 12 months |  |  |  |  |  |  |  |  |  |  |  |  | 3 years |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Plan duration |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5 years |  |  |  | 5 years |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 10 years |  |  |  |  | 5 years |  |  |  | 5 years |  | 10 years |  |  | 10 years |  |  |  |  |  | 5 years |  |  |  |  | 5 years |  |  |  | 10 years |  |  |  | 10 years |  |  |  | 10 years |  |  |  |  | 5 years |  |  |  |  |  |  |  |  |  |  |
Stock option expense |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 13,709 |  |  | 41,738 | 55,648 |  |  |  |  |  |  |  |  | 213,459 | 177,883 |  |  | 24,658 |  |  |  |  |  |  |  |  |  |  |  |  | 13,531 | 41,156 | 17,204 |  |  |  | 6,920 | 7,137 |  | 33,986 |  |  |  |  | 2,394 |  |  | 60,399 |  |  | 17,852 |  |  |  |  | 13,136 |  |  |  | 9,583 |  | 28,485 |  |  | 50,801 |  |  |  | 1,607 |  | 69,455 | 28,237 |  |  |  | 36,287 | 56,568 |  |  | 29,154 | 139,755 |  |  |  | 42,227 |  |  | 151,350 | 462,455 |  |  |  | 37,242 | 15,611 |  |  |  |  |  | 26,648 | 31,478 | 61,346 | 6,439
Stock exercised |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 38,350 |  |  | 38,350 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Stock outstanding |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 10,000 |  |  |  | 100,000 |  |  |  | 414,000 |  |  |  |  |  |  |  |  | 100,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 75,000 |  |  |  |  |  |  |  | 100,000 |  |  | 25,000 |  |  |  |  | 10,000 |  |  |  |  |  | 50,000 |  |  | 200,000 |  |  |  |  |  |  | 125,000 |  |  |  |  | 200,000 |  |  |  | 100,000 |  |  |  | 25,000 |  |  |  | 500,000 |  |  |  |  | 100,000 |  |  |  |  |  |  |  |
Consulting Expense |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | $ 154,667 | $ 773,333 |  |  |  |  |  |  | $ 170,451 | $ 433,966 |  |  |  |  |  |  |  |  |  |  | $ 976,193 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |

X
- Definition An agreement between the Company and an institutional investor for the Company to sell up to a certain amount of common stock and the investor to invest up to the same amount of common stock. + References No definition available. + Details
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- Definition Date at which an employee's right to exercise an award is no longer contingent on satisfaction of either a service condition, market condition or a performance condition. + References No definition available. + Details
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- Definition The expiration date for options granted during the period. + References No definition available. + Details
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- Definition The floor of a customized range of exercise prices (per share amount) at which grantees can acquire shares of common stock by exercise of options. + References No definition available. + Details
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- Definition Shares that are reserved for additional commitment fees to the institutional investor. + References No definition available. + Details
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- Definition Exercise price per share or per unit of warrants or rights outstanding. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 235 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SX 210.4-08.(i)(4)) -URI http://asc.fasb.org/extlink&oid=26873400&loc=d3e23780-122690 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Regulation S-X (SX) -Number 210 -Section 08 -Paragraph i -Subparagraph 4 -Article 4 + Details
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- Definition Number of securities into which each warrant or right may be converted. For example, but not limited to, each warrant may be converted into two shares. + References No definition available. + Details
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- Definition Period which an employee's right to exercise an award is no longer contingent on satisfaction of either a service condition, market condition or a performance condition, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (a)(1) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 + Details
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- Definition Period from grant date that an equity-based award expires, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (a)(2) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 + Details
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- Definition Gross number of share options (or share units) granted during the period. + References No definition available. + Details
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- Definition Number of options outstanding, including both vested and non-vested options. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (c)(1)(i)-(ii) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 + Details
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- Definition Number of options vested. + References No definition available. + Details
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