NOTIFICATION OF TRANSACTIONS BY MANAGERS AND THEIR CLOSELY ASSOCIATED PERSONS

Rapala VMC Corporation
Managers' transactions
March 26, 2018 at 5:00 p.m.
NOTIFICATION OF TRANSACTIONS BY MANAGERS AND THEIR CLOSELY ASSOCIATED PERSONS



Notification under the EU Market Abuse Regulation, article 19



Person subject to the notification requirement

Name:                                Viellard, Cyrille

Position:                            Other senior manager



Initial notification

Reference number:          7437009TB42O2AB3JW91_20180326112720_7



Issuer

Name:                                Rapala VMC Corporation

LEI:                                    7437009TB42O2AB3JW91



Transaction details

Transaction date:               2018-03-23

Venue:                                 NASDAQ HELSINKI LTD (XHEL)

Nature of the transaction: Acquisition



Instrument:                        Share

ISIN:                                    FI0009007355



Volume:                             10 100

Unit price:                          3.9083



Aggregated transactions

Volume:                                                 10 100

Volume weighted average price:         3.9083



For further information, please contact:

Company Counsel, Olli Aho, tel. +358 9 7562 540



Distribution: NASDAQ Helsinki and Main Media


Rapala VMC Corporation ("the Group") is a leading fishing tackle company and the
global  market leader in fishing lures,  treble hooks and fishing related knives
and  tools.  The  Group  also  has  a  strong  global  position in other fishing
categories  and it is  one of the  leading distributors of  outdoor, hunting and
winter  sport  products  in  the  Nordic  countries.  The  Group has the largest
distribution  network  in  the  industry.  The main manufacturing facilities are
located  in Finland,  France, Estonia,  Russia, Indonesia  and the UK. The Group
brand  portfolio includes the  leading brand in  the industry, Rapala, and other
global  brands  like  VMC,  Sufix,  Storm,  Blue  Fox,  Luhr Jensen, Williamson,
Dynamite  Baits, Mora Ice, StrikeMaster, Marttiini and Peltonen. The Group, with
net sales of EUR 253 million in 2017, employs some 2 600 people in 42 countries.
Rapala VMC Corporation's share is listed and traded on the Nasdaq Helsinki stock
exchange since 1998.


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