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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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<SEC-DOCUMENT>0000014707-04-000026.txt : 20040506
<SEC-HEADER>0000014707-04-000026.hdr.sgml : 20040506
<ACCEPTANCE-DATETIME>20040506083219
ACCESSION NUMBER:		0000014707-04-000026
CONFORMED SUBMISSION TYPE:	8-K
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20040506
ITEM INFORMATION:		
FILED AS OF DATE:		20040506

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			BROWN SHOE CO INC
		CENTRAL INDEX KEY:			0000014707
		STANDARD INDUSTRIAL CLASSIFICATION:	FOOTWEAR, (NO RUBBER) [3140]
		IRS NUMBER:				430197190
		STATE OF INCORPORATION:			NY
		FISCAL YEAR END:			0130

	FILING VALUES:
		FORM TYPE:		8-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-02191
		FILM NUMBER:		04783281

	BUSINESS ADDRESS:	
		STREET 1:		8300 MARYLAND AVE
		STREET 2:		P O BOX 29
		CITY:			ST LOUIS
		STATE:			MO
		ZIP:			63105
		BUSINESS PHONE:		3148544000

	MAIL ADDRESS:	
		STREET 1:		P O BOX 29
		CITY:			ST LOUIS
		STATE:			MO
		ZIP:			63166

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	BROWN SHOE CO INC/
		DATE OF NAME CHANGE:	19990528

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	BROWN GROUP INC
		DATE OF NAME CHANGE:	19920703

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	BROWN SHOE CO INC
		DATE OF NAME CHANGE:	19720327
</SEC-HEADER>
<DOCUMENT>
<TYPE>8-K
<SEQUENCE>1
<FILENAME>bws8k050604.htm
<DESCRIPTION>FORM 8-K
<TEXT>
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<center>
<p><b><font size=+2>UNITED STATES</font></b>
<p><b><font size=+2>SECURITIES AND EXCHANGE COMMISSION</font></b>
<p><b><font size=+1>WASHINGTON, D.C. 20549</font></b>
<p>
<hr SIZE=3 NOSHADE WIDTH="38%">
<p><br>
<p><b><font size=+2>FORM 8-K</font></b>
<br>&nbsp;
<p><b><font size=+2>CURRENT REPORT</font></b>
<br>&nbsp;
<p><font size=+1>Pursuant to Section 13 or 15(d) of the Securities Exchange
Act of 1934</font>
<br>&nbsp;
<p><font size=+1>Date of Report (Date of earliest event reported) <b>May
6, 2004</b></font></center>

<br>&nbsp;
<br>&nbsp;
<table BORDER=0 CELLSPACING=0 CELLPADDING=7 WIDTH="100%" >
<tr>
<td VALIGN=TOP COLSPAN="2">
<center><b><font size=+3>BROWN SHOE COMPANY, INC.</font></b>
<br><i><font size=-2>(Exact name of registrant as specified in its charter)</font></i></center>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="56%">&nbsp;</td>

<td VALIGN=TOP WIDTH="44%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2">
<center><b><font size=+1>New York</font></b>
<br><i><font size=-2>(State or other jurisdiction of incorporation or organization)</font></i></center>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="56%">&nbsp;</td>

<td VALIGN=TOP WIDTH="44%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="56%">
<center><b><font size=+1>1-2191</font></b>
<br><i><font size=-2>(Commission File Number)</font></i></center>
</td>

<td VALIGN=TOP WIDTH="44%">
<center><b><font size=+1>43-0197190</font></b>
<br><i><font size=-2>(IRS Employer Identification Number)</font></i></center>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="56%">&nbsp;</td>

<td VALIGN=TOP WIDTH="44%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="56%">
<center><b><font size=+1>8300 Maryland Avenue</font></b>
<br><b><font size=+1>St. Louis, Missouri</font></b>
<br><i><font size=-2>(Address of principal executive offices)</font></i></center>
</td>

<td VALIGN=TOP WIDTH="44%">
<center><b><font size=+1>63105</font></b>
<br><i><font size=-2>(Zip Code)</font></i></center>
</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2">
<center><b><font size=+1>(314) 854-4000</font></b>
<br><i><font size=-2>(Registrant's telephone number, including area code)</font></i></center>
</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2">&nbsp;</td>
</tr>
</table>

<br>&nbsp;
<br>&nbsp;
<center>
<p>Page 1</center>

<hr ALIGN=RIGHT NOSHADE WIDTH="100%">
<br>&nbsp;
<p><b>Item 12. Results of Operations and Financial Condition.</b>
<p>On May 6, 2004, Brown Shoe Company, Inc. issued a press release announcing,
among other things, the Company's retail sales for the quarter ended May
1, 2004 and updating certain forward-looking guidance for the first quarter
and full year 2004. A copy of the Press Release is attached hereto as Exhibit
99.1 and incorporated herein by reference.
<p>In accordance with General Instruction B.6. of Form 8-K, the information
contained in Item 12 and the Exhibits attached hereto shall not be deemed
"filed" for purposes of Section 18 of the Securities Exchange Act of 1934,
as amended (the "Exchange Act"), or otherwise subject to the liabilities
of that section, nor shall they be deemed incorporated by reference in
any filing under the Securities Act of 1933, as amended, or the Exchange
Act, except as shall be expressly set forth by specific reference in such
a filing.
<br>&nbsp;
<br>&nbsp;
<br>
<center>
<p><b>SIGNATURES</b></center>

<p>Pursuant to the requirements of the Securities Act of 1934, the Registrant
has duly caused this report to be signed on its behalf by the undersigned
hereunto duly authorized.
<br>&nbsp;
<table BORDER=0 CELLSPACING=0 CELLPADDING=7 WIDTH="100%" >
<tr>
<td VALIGN=TOP WIDTH="35%">&nbsp;</td>

<td VALIGN=TOP WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="63%"><b>BROWN SHOE COMPANY, INC.</b></td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="35%">&nbsp;</td>

<td VALIGN=TOP WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="63%">(Registrant)</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="35%">&nbsp;</td>

<td VALIGN=TOP WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="63%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="35%">&nbsp;</td>

<td VALIGN=TOP WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="63%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="35%">Date: May 6, 2004</td>

<td VALIGN=TOP WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="63%">
<center>/s/ Michael I. Oberlander
<hr ALIGN=RIGHT NOSHADE WIDTH="100%"></center>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="35%">&nbsp;</td>

<td VALIGN=TOP WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="63%">Michael I. Oberlander
<br>Vice President, General Counsel and Corporate Secretary</td>
</tr>
</table>

<center>
<p>Page 2
<br>
<hr ALIGN=RIGHT NOSHADE WIDTH="100%">
<br>&nbsp;
<p><b><font size=+0>INDEX TO EXHIBITS</font></b></center>

<br>&nbsp;
<table BORDER=0 CELLSPACING=0 WIDTH="100%" >
<tr>
<td VALIGN=TOP WIDTH="14%">
<center><b>Exhibit No.&nbsp;</b></center>
</td>

<td VALIGN=TOP COLSPAN="2" WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP COLSPAN="2" WIDTH="83%">
<center><b>Description&nbsp;</b></center>
</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2" WIDTH="15%">
<center>99.1</center>
</td>

<td VALIGN=TOP COLSPAN="2" WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="83%">Press Release Announcing Retail Sales and Updating
2004 Guidance, dated May 6, 2004</td>
</tr>

<tr>
<td VALIGN=TOP COLSPAN="2" WIDTH="15%">&nbsp;</td>

<td VALIGN=TOP COLSPAN="2" WIDTH="3%">&nbsp;</td>

<td VALIGN=TOP WIDTH="83%">&nbsp;</td>
</tr>
</table>

<center>
<p>Page 3</center>

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<br>&nbsp;
<br>&nbsp;
<br>&nbsp;
<br>&nbsp;
</body>
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</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99.1
<SEQUENCE>2
<FILENAME>bws8k050604ex99.htm
<DESCRIPTION>PRESS RELEASE DATED MAY 6, 2004
<TEXT>
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<div align=right><b>Exhibit 99.1</b></div>

<p><font size=+4>News</font>
<div align=right><b><font size=+0>NYSE:BWS</font></b>
<br><font size=-1>For Immediate Release</font>
<br><font size=-1>Contact: Beth Fagan, VP</font>
<br><font size=-1>Public Affairs 314-854-4095</font></div>

<p><br>
<br>
<center>
<p><b><u><font size=+0>Brown Shoe Reports April Retail Sales for Famous
Footwear and Naturalizer;</font></u></b>
<p><b><u><font size=+0>Raises EPS Guidance for First Quarter and Full Year</font></u></b></center>

<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
ST. LOUIS, MISSOURI, May 6, 2004-- Brown Shoe Company, Inc. (NYSE: BWS)
today announced April retail sales for its Famous Footwear and Naturalizer
Retail divisions.</font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
Retail sales at Famous Footwear, the company's chain of 897 family footwear
stores, were $91,900,000 for the four-week period ended May 1, 2004, even
with the same period last year (ended May 3, 2003). Same-store sales decreased
1.2 percent for the month, partially due to the Easter calendar shift to
earlier in April. Same-store sales for the combined March-April period
were up 4.2 percent.</font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
For the first quarter of 2004, Famous Footwear sales were $272,100,000,
a 4.2 percent increase compared to the same 13-week period last year. The
chain experienced sales gains in athletic footwear, women's and men's dress
shoes and sandals. Same-store sales for the quarter were up 2.6 percent.</font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
Retail sales at Brown Shoe's domestic Naturalizer retail division, a 206-store
chain selling the Naturalizer brand of women's footwear, were $11,000,000
in April, up slightly versus last year. Same-store sales increased 2.3
percent for April, and were up 2.2 percent for the March-April period.</font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
For the first quarter of 2004, Naturalizer Retail sales were $29,800,000
versus $28,800,000 for the year-ago quarter. Same-store sales for the quarter
were up 4.1 percent.</font>
<p><b><font size=+0>Guidance for 2004</font></b>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
"At Famous Footwear, same-store sales for the combined March-April period
and for the full first quarter, were ahead of plan. This along with continued
improvement in gross margins, allows us to increase both our first quarter
and full-year earnings per share estimates," said Brown Shoe Chairman and
CEO Ron Fromm. First quarter earnings also benefit from better-than-expected
results in our wholesale segment, as some wholesale shipments that were
previously expected to ship in our second quarter occurred in the first
quarter."</font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
Accordingly for the first quarter, the Company now estimates diluted earnings
per share in the range of $0.43 - $0.45, as compared to its previous guidance
of $0.30 - $0.35. First quarter fiscal 2003 diluted earnings per share
were $0.49. Estimated first quarter results for 2004 include approximately
$0.10 per share cost for the assimilation and transition of the Bass footwear
license, which Brown Shoe acquired on February 2, 2004.</font>
<br>&nbsp;<font size=+0></font>
<center>
<p><font size=+0>Page 1 of 2</font>
<br>
<hr ALIGN=RIGHT NOSHADE WIDTH="100%"></center>
<font size=+0></font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
Brown Shoe estimates earnings for its second quarter of fiscal 2004 will
be in the range of $0.60 - $0.65 per share, as compared to second quarter
fiscal 2003 diluted earnings per share of $0.62. This estimate includes
transition costs for the Bass footwear license of approximately $0.04 per
share in the second quarter and reflects a more difficult wholesale children's
business than anticipated.</font>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
The Company currently estimates fiscal 2004 diluted earnings per share
in the range of $3.20 - $3.25, as compared to its previous guidance of
$3.15 and last year's diluted earnings per share of $2.52. Fiscal 2004
net sales are currently estimated at $2.0 billion, versus fiscal 2003 net
sales of $1.8 billion.</font>
<p><b><font size=-1>MONTH AND FIRST QUARTER SALES (millions)</font></b>
<br>&nbsp;
<table BORDER CELLPADDING=7 WIDTH="100%" >
<tr>
<td VALIGN=TOP WIDTH="28%" HEIGHT="35"></td>

<td VALIGN=TOP WIDTH="13%" HEIGHT="35">
<div align=right><b><font size=-1>FY 2004</font></b>
<br><b>(5/01/04)</b></div>
</td>

<td VALIGN=TOP WIDTH="12%" HEIGHT="35">
<div align=right><b><font size=-1>FY 2003</font></b>
<br><b>(5/03/03)</b></div>
</td>

<td VALIGN=TOP WIDTH="11%" HEIGHT="35">
<div align=right><b><font size=-1>%&nbsp;</font></b>
<br><b><font size=-1>Change</font></b></div>
</td>

<td VALIGN=TOP WIDTH="15%" HEIGHT="35">
<div align=right><b><font size=-1>Same-Store</font></b>
<br><b><font size=-1>% Change</font></b></div>
</td>

<td VALIGN=TOP COLSPAN="2" WIDTH="23%" HEIGHT="35">
<center><b><font size=-1>Stores Open</font></b>
<br><b><font size=-1>5/01/04 vs. 5/03/03</font></b></center>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="28%"><font size=-1>April -Famous Footwear</font></td>

<td VALIGN=TOP WIDTH="13%">
<div align=right><font size=-1>$ 91.9</font></div>
</td>

<td VALIGN=TOP WIDTH="12%">
<div align=right><font size=-1>$ 91.9</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>-</font></div>
</td>

<td VALIGN=TOP WIDTH="15%">
<div align=right><font size=-1>(1.2)</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>897</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>913</font></div>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="28%"><font size=-1>1<sup>st</sup> Qtr-Famous Footwear</font></td>

<td VALIGN=TOP WIDTH="13%">
<div align=right><font size=-1>272.1</font></div>
</td>

<td VALIGN=TOP WIDTH="12%">
<div align=right><font size=-1>261.1</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>4.2</font></div>
</td>

<td VALIGN=TOP WIDTH="15%">
<div align=right><font size=-1>2.6</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="28%">&nbsp;</td>

<td VALIGN=TOP WIDTH="13%">&nbsp;</td>

<td VALIGN=TOP WIDTH="12%">&nbsp;</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>

<td VALIGN=TOP WIDTH="15%">&nbsp;</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="28%"><font size=-1>April -Naturalizer</font></td>

<td VALIGN=TOP WIDTH="13%">
<div align=right><font size=-1>11.0</font></div>
</td>

<td VALIGN=TOP WIDTH="12%">
<div align=right><font size=-1>10.9</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>0.9</font></div>
</td>

<td VALIGN=TOP WIDTH="15%">
<div align=right><font size=-1>2.3</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>206</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>214</font></div>
</td>
</tr>

<tr>
<td VALIGN=TOP WIDTH="28%"><font size=-1>1<sup>st</sup> Qtr-Naturalizer</font></td>

<td VALIGN=TOP WIDTH="13%">
<div align=right><font size=-1>29.8</font></div>
</td>

<td VALIGN=TOP WIDTH="12%">
<div align=right><font size=-1>28.8</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">
<div align=right><font size=-1>3.5</font></div>
</td>

<td VALIGN=TOP WIDTH="15%">
<div align=right><font size=-1>4.1</font></div>
</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>

<td VALIGN=TOP WIDTH="11%">&nbsp;</td>
</tr>
</table>

<p><b><font size=+0>Store Openings for the Month</font></b>
<ul>
<li>
<font size=+0>Famous Footwear opened new stores in Shirley, NY and New
York City, NY.</font></li>
</ul>
<b><font size=+0>First Quarter Earnings and Conference Call</font></b>
<p><font size=+0>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
Brown Shoe will issue its first quarter earnings results at 7:30 a.m. EDT
on Wednesday, May 19. A conference call to discuss first quarter results
will be held at 9 a.m<b>. </b>EDT<b> </b>that same morning. While the question-and-answer
session of the call will be limited to institutional analysts and investors,
retail brokers and individual investors are invited to attend via a live
web-cast to be hosted at www.fulldisclosure.com. At the website, type in
the BWS ticker symbol to locate the broadcast.</font>
<p><b><i><font size=-1>Safe Harbor Statement Under the Private Securities
Litigation Reform Act of 1995: </font></i><font size=-1>T</font></b><font size=-1>his
press release contains certain forward-looking statements, including without
limitation, the statements under the caption "Financial Position and Forward-Looking
Guidance." Such statements are subject to various risks and uncertainties
that could cause actual results to differ materially. These include (i)
general economic conditions and the consumer's preferences and purchasing
patterns, which may be influenced by consumers' disposable income; (ii)
the uncertainties of currently pending litigation; (iii) intense competition
within the footwear industry; and (iv) political and economic conditions
or other threats to continued and uninterrupted flow of inventory from
Brazil and China, where the Company relies heavily on third-party manufacturing
facilities for a significant amount of its inventory. The Company's reports
to the Securities and Exchange Commission contain detailed information
relating to such factors. The Company does not undertake any obligation
or plan to update these forward-looking statements, even though its situation
may change.</font><font size=-1></font>
<p><font size=-1>Brown Shoe is a $1.8 billion footwear company with worldwide
operations. The Company operates the 900-store Famous Footwear chain, which
sells <i>brand name shoes for the family</i>. It also operates 400 Naturalizer
stores in the U.S. and Canada that sell the Naturalizer brand of shoes
and accessories. Brown Shoe, through its Wholesale divisions, owns and
markets leading footwear brands including Naturalizer, LifeStride, Connie
and Buster Brown; it also markets licensed brands including Dr. Scholl's,
Bass and Carlos by Carlos Santana for adults, and Barbie, Superman, Supergirl,
Looney Tunes and AstroBoy character footwear for children. Brown Shoe press
releases are available on the Company's web site at www.brownshoe.com.</font>
<br><font size=-1></font>&nbsp;
<p><br>
<center>
<p>Page 2 of 2
<br>
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