XML 30 R17.htm IDEA: XBRL DOCUMENT v3.21.2
Segment Reporting
 6 Months Ended
Jul. 30, 2021
Segment Reporting [Abstract]  
Segment Reporting

NOTE 10. SEGMENT REPORTING

 

The Company’s operating segments consist of: U.S. eCommerce, Europe eCommerce, Japan eCommerce, Outfitters, Third Party and Retail. The Company determined that each of the operating segments have similar economic and other qualitative characteristics thus the results of the operating segments are aggregated into one reportable external segment, consistent with the Company’s multi-channel business approach.  

 

Lands’ End identifies five separate distribution channels for revenue reporting purposes:

 

 

•

U.S. eCommerce offers products through the Company’s eCommerce website utilizing digital marketing and direct mail catalogs.

 

 

•

International offers products primarily to consumers located in Europe and Japan through eCommerce international websites and third-party affiliates.

 

 

•

Outfitters sells uniform and logo apparel to businesses and their employees, as well as to student households through school relationships, located primarily in the U.S., through negotiated arrangements to make specific styles or customized products which are made available for purchase on the Company’s eCommerce websites.

 

 

•

Third Party sells the same products as U.S. eCommerce but direct to consumers through third-party marketplace websites and through domestic wholesale customers.

 

 

•

Retail sells products through Company Operated stores.

 

Net revenue is presented by distribution channel in the following table:

 

 

 

13 Weeks Ended

 

 

26 Weeks Ended

 

(in thousands)

 

July 30, 2021

 

 

July 31, 2020

 

 

July 30, 2021

 

 

July 31, 2020

 

Net revenue:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

U.S. eCommerce

 

$

237,618

 

 

$

220,906

 

 

$

441,191

 

 

$

359,743

 

International

 

 

47,819

 

 

 

44,187

 

 

 

104,263

 

 

 

85,386

 

Outfitters

 

 

65,633

 

 

 

37,416

 

 

 

106,313

 

 

 

69,215

 

Third Party

 

 

19,098

 

 

 

5,108

 

 

 

30,902

 

 

 

6,614

 

Retail

 

 

13,941

 

 

 

4,466

 

 

 

22,737

 

 

 

8,133

 

Total net revenue

 

$

384,109

 

 

$

312,083

 

 

$

705,406

 

 

$

529,091