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GOODWILL AND INTANGIBLE ASSETS, NET (Tables)
6 Months Ended
Jun. 30, 2022
Goodwill and Intangible Assets Disclosure [Abstract]  
Schedule of Changes in Goodwill
 

The changes in the net carrying amount of goodwill in 2021 and six months ended June 30, 2022 were as follows:

 

Balance as of January 1, 2021

 

$

152,303

 

 

       

Acquisition of Vidazoo

 

$

36,962

 

 

       

Balance as of December 31, 2021

 

$

189,265

 

 

     

Balance as of June 30, 2022

 

$

189,265

 
Schedule of Other Intangible Assets
 

The following is a summary of intangible assets as of June 30, 2022:

 
   

December 31,

2021

   

Amortization

   

June 30,

2022

 

 

                       

Acquired technology

 

$

84,417

   

$

-

   

$

84,417

 

Accumulated amortization

   

(31,137

)

   

(4,431

)

   

(35,568

)

Impairment

   

(8,749

)

   

-

     

(8,749

)

Acquired technology, net

   

44,531

     

(4,431

)

   

40,100

 

 

                       

Customer relationships

   

45,054

     

-

     

45,054

 

Accumulated amortization

   

(23,218

)

   

(1,050

)

   

(24,268

)

Impairment

   

(10,426

)

   

-

     

(10,426

)

Customer relationships, net

   

11,410

     

(1,050

)

   

10,360

 

 

                       

Tradename and other

   

18,503

     

-

     

18,503

 

Accumulated amortization

   

(12,634

)

   

(120

)

   

(12,754

)

Impairment

   

(5,110

)

   

-

     

(5,110

)

Tradename and other, net

   

759

     

(120

)

   

639

 

 

                       

Intangible assets, net

 

$

56,700

   

$

(5,601

)

 

$

51,099

 
 

The following is a summary of intangible assets as of December 31, 2021:
 

   

December 31,

2020

   

Additions

   

Amortization

   

December 31,

2021

 

 

 

Acquired technology

 

$

53,412

   

$

31,005

   

$

-

   

$

84,417

 

Accumulated amortization

   

(25,548

)

   

-

     

(5,589

)

   

(31,137

)

Impairment

   

(8,749

)

   

-

     

-

     

(8,749

)

Acquired technology, net

   

19,115

     

31,005

     

(5,589

)

   

44,531

 

 

                               

Customer relationships

   

36,860

     

8,194

     

-

     

45,054

 

Accumulated amortization

   

(22,161

)

   

-

     

(1,057

)

   

(23,218

)

Impairment

   

(10,426

)

   

-

     

-

     

(10,426

)

Customer relationships, net

   

4,273

     

8,194

     

(1,057

)

   

11,410

 

 

                               

Tradename and other

   

18,503

     

-

     

-

     

18,503

 

Accumulated amortization

   

(12,405

)

   

-

     

(229

)

   

(12,634

)

Impairment

   

(5,110

)

   

-

     

-

     

(5,110

)

Tradename and other, net

   

988

     

-

     

(229

)

   

759

 

 

                               

Intangible assets, net

 

$

24,376

   

$

39,199

   

$

(6,875

)

 

$

56,700