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GOODWILL AND OTHER INTANGIBLE ASSETS, NET (Summary of Intangible Assets) (Details) - USD ($) $ in Thousands | 12 Months Ended
--- | ---
Dec. 31, 2022 | Dec. 31, 2021
Intangible assets, Net |  |
Balance at beginning of period | $ 56,700 | $ 24,376
Additions |  | 39,199
Vidazoo measurement period adjustments | 6,848 |
Amortization | (11,884) | (6,875)
Balance at end of period | 51,664 | 56,700
Acquired technology [Member] |  |
Intangible assets, Gross |  |
Balance at beginning of period | 84,417 | 53,412
Additions |  | 31,005
Vidazoo measurement period adjustments | 5,358 |
Amortization | 0 | 0
Balance at end of period | 89,775 | 84,417
Accumulated amortization |  |
Balance at beginning of period | (31,137) | (25,548)
Additions |  | 0
Vidazoo measurement period adjustments | 0 |
Amortization | (9,886) | (5,589)
Balance at end of period | (41,023) | (31,137)
Impairment |  |
Balance at beginning of period | (8,749) | (8,749)
Vidazoo measurement period adjustments | 0 |
Additions |  | 0
Amortization | 0 | 0
Balance at end of period | (8,749) | (8,749)
Intangible assets, Net |  |
Balance at beginning of period | 44,531 | 19,115
Additions |  | 31,005
Vidazoo measurement period adjustments | 5,358 |
Amortization | (9,886) | (5,589)
Balance at end of period | 40,003 | 44,531
Customer relationships [Member] |  |
Intangible assets, Gross |  |
Balance at beginning of period | 45,054 | 36,860
Additions |  | 8,194
Vidazoo measurement period adjustments | 1,490 |
Amortization | 0 | 0
Balance at end of period | 46,544 | 45,054
Accumulated amortization |  |
Balance at beginning of period | (23,218) | (22,161)
Additions |  | 0
Vidazoo measurement period adjustments | 0 |
Amortization | (1,758) | (1,057)
Balance at end of period | (24,976) | (23,218)
Impairment |  |
Balance at beginning of period | (10,426) | (10,426)
Vidazoo measurement period adjustments | 0 |
Additions |  | 0
Amortization | 0 | 0
Balance at end of period | (10,426) | (10,426)
Intangible assets, Net |  |
Balance at beginning of period | 11,410 | 4,273
Additions |  | 8,194
Vidazoo measurement period adjustments | 1,490 |
Amortization | (1,758) | (1,057)
Balance at end of period | 11,142 | 11,410
Tradename and other [Member] |  |
Intangible assets, Gross |  |
Balance at beginning of period | 18,503 | 18,503
Additions |  | 0
Vidazoo measurement period adjustments | 0 |
Amortization | 0 | 0
Balance at end of period | 18,503 | 18,503
Accumulated amortization |  |
Balance at beginning of period | (12,634) | (12,405)
Additions |  | 0
Vidazoo measurement period adjustments | 0 |
Amortization | (240) | (229)
Balance at end of period | (12,874) | (12,634)
Impairment |  |
Balance at beginning of period | (5,110) | (5,110)
Additions | 0 | 0
Amortization | 0 | 0
Balance at end of period | (5,110) | (5,110)
Intangible assets, Net |  |
Balance at beginning of period | 759 | 988
Additions |  | 0
Vidazoo measurement period adjustments | 0 |
Amortization | (240) | (229)
Balance at end of period | $ 519 | $ 759

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