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Summary Of Significant Accounting Policies (Schedule Of Intangible Assets Useful Lives) (Details) | 9 Months Ended
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Sep. 30, 2012
Recipes [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 4 years
Lease Agreements [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 7 years
Trade Names [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 15 years
Formula [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 10 years
Customer Relationships [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 12 years
Maximum [Member] | Customer Lists And Other Customer Related Intangibles [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 10 years
Minimum [Member] | Customer Lists And Other Customer Related Intangibles [Member] |
Finite-Lived Intangible Assets [Line Items] |
Intangible assets, useful lives | 7 years

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- Details
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Namespace Prefix: | us-gaap_
Data Type: | xbrli:stringItemType
Balance Type: | na
Period Type: | duration

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- Definition Useful life of finite-lived intangible assets, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. + References No definition available. + Details
Name: | us-gaap_FiniteLivedIntangibleAssetUsefulLife
Namespace Prefix: | us-gaap_
Data Type: | xbrli:durationItemType
Balance Type: | na
Period Type: | duration