XML 44 R36.htm IDEA: XBRL DOCUMENT v2.4.0.8
Summary Of Significant Accounting Policies (Details Narrative) (USD $)
3 Months Ended 9 Months Ended
Sep. 30, 2014
Sep. 30, 2013
Sep. 30, 2014
Sep. 30, 2013
Dec. 31, 2013
Summary Of Significant Accounting Policies Details Narrative          
Percentage of gross sales        35.00%  
Percentage of accounts receivable    30.00%    30.00% 22.00%
Total advertising expenses $ 643,127 $ 2,462,313 $ 551,492 $ 1,859,798