XML 28 R31.htm IDEA: XBRL DOCUMENT

Segments And Products (Tables)

6 Months Ended

Jun. 30, 2015

Segments And Products Tables

Summary of sales of products

Net sales of products by category for the six months ended June 30 were as follows:

		Six months ended June 30,								Three months ended June 30,
		2015				2014				2015				2014
Drinkable Kefir other than ProBugs		$	50,821,289			$	50,651,559			$	25,233,948			$	25,563,748
Pro Bugs			4,296,976				3,683,935				2,290,905				1,820,038
Lifeway Farmer Cheese			3,464,377				3,367,789				1,741,985				1,681,601
Frozen Kefir			860,670				993,839				554,350				500,024
Net Sales		$	59,443,312			$	58,697,122			$	29,821,188			$	29,565,411