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Basis of Presentation and Significant Accounting Policies (Details Narrative) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2015	Sep. 30, 2014	Sep. 30, 2015	Sep. 30, 2014
Basis Of Presentation And Significant Accounting Policies Details Narrative
Total advertising expenses	$ 1,291,405	$ 637,281	$ 4,033,240	$ 2,462,313

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- References

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- Definition

Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef



-Publisher FASB



-Name Accounting Standards Codification



-Topic 720



-SubTopic 35



-Section 50



-Paragraph 1



-URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848

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