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11. Segments, Products and Customers (Tables)

12 Months Ended

Dec. 31, 2018

Segment Reporting [Abstract]

Schedule of sales of products by category

		2018								2017
In thousands		$				%				$				%
Drinkable Kefir other than ProBugs		$	78,523				76%			$	90,514				76%
Cheese			11,486				11%				11,516				10%
Cream and other			5,276				5%				6,527				5%
Cupped Kefir and Skyr			3,836				4%				4,138				4%
ProBugs Kefir			2,795				3%				4,537				4%
Frozen Kefir (a)			1,434				1%				1,661				1%
Net Sales		$	103,350				100%			$	118,893				100%

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- Definition

Tabular disclosure of the profit or loss and total assets for each reportable segment. An entity discloses certain information on each reportable segment if the amounts (a) are included in the measure of segment profit or loss reviewed by the chief operating decision maker or (b) are otherwise regularly provided to the chief operating decision maker, even if not included in that measure of segment profit or loss.

+ References

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-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
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Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef
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