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v3.26.1

Segments - Schedule of Segment Information (Details) - USD ($) $ in Thousands | 3 Months Ended | 6 Months Ended
--- | --- | ---
Jun. 30, 2026 | Mar. 31, 2026 | Jun. 30, 2025 | Mar. 31, 2025 | Jun. 30, 2026 | Jun. 30, 2025
Segment Reporting [Line Items] |  |  |  |  |  |
Revenue | $ 116,148 |  | $ 119,943 |  | $ 222,196 | $ 223,830
Direct expenses | (19,074) |  | (18,970) |  | (34,726) | (33,801)
Indirect expenses | (47,941) |  | (50,764) |  | (95,146) | (102,692)
Segment operating income | 49,133 |  | 50,209 |  | 92,324 | 87,337
Brand to Demand [Member] |  |  |  |  |  |
Segment Reporting [Line Items] |  |  |  |  |  |
Revenue | 85,866 |  | 87,361 |  | 161,057 | 159,151
Direct expenses | (16,268) |  | (16,249) |  | (29,980) | (28,061)
Indirect expenses | (28,205) | $ (1,800) | (30,416) | $ (5,500) | (56,148) | (62,329)
Segment operating income | 41,393 |  | 40,696 |  | 74,929 | 68,761
Intelligence & Advisory [Member] |  |  |  |  |  |
Segment Reporting [Line Items] |  |  |  |  |  |
Revenue | 30,282 |  | 32,582 |  | 61,139 | 64,679
Direct expenses | (2,806) |  | (2,721) |  | (4,746) | (5,740)
Indirect expenses | (19,736) |  | (20,348) |  | (38,998) | (40,363)
Segment operating income | $ 7,740 |  | $ 9,513 |  | $ 17,395 | $ 18,576

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