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INTANGIBLE ASSETS - Narrative (Details)
$ in Thousands
 1 Months Ended 9 Months Ended 12 Months Ended
Jan. 31, 2024
USD ($)
independentBranch
shares
Dec. 31, 2023
USD ($)
Oct. 31, 2023
USD ($)
May 31, 2023
USD ($)
Apr. 30, 2023
USD ($)
Sep. 30, 2024
USD ($)
Dec. 31, 2023
USD ($)
May 01, 2023
USD ($)
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets           $ 47,359 $ 21,807  
Number of branches acquired | independentBranch 9              
Ralph E. Wade Insurance Agency Inc.                
Finite-Lived Intangible Assets [Line Items]                
Interest in the asset purchased (as percent)               10.90%
Consideration amount               $ 500
Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets           46,822 20,678  
Ralph E. Wade Insurance Agency Inc. | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets         $ 4,300      
Jim Kelly Insurance Agency Inc.                
Finite-Lived Intangible Assets [Line Items]                
Asset purchased (as percent)       50.10%        
Total purchase price $ 5,200              
Jim Kelly Insurance Agency Inc. | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets       $ 1,100        
Luczkowski Insurance Agency Inc.                
Finite-Lived Intangible Assets [Line Items]                
Asset purchased (as percent)       50.10%        
Total purchase price $ 5,200              
Luczkowski Insurance Agency Inc. | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets       $ 600        
Jeff Kincaid Insurance Agency, Inc. | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets     $ 11,800          
Brinson, Inc. | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets   $ 2,000            
Brinson, Inc. And Jeff Kincaid Insurance Agency, Inc | Class A                
Finite-Lived Intangible Assets [Line Items]                
Settlement of class A common unit (in shares) | shares 4,164              
American Insurance Strategies, LLC                
Finite-Lived Intangible Assets [Line Items]                
Total purchase price $ 5,200              
Series of Individually Immaterial Asset Acquisitions                
Finite-Lived Intangible Assets [Line Items]                
Total purchase price 20,400              
Series of Individually Immaterial Asset Acquisitions | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets $ 40,800              
Additional Acquisitions                
Finite-Lived Intangible Assets [Line Items]                
Total revenues           500    
Additional Acquisitions | Customer Lists                
Finite-Lived Intangible Assets [Line Items]                
Increase in customer lists intangible assets           $ 900 $ 900