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Summary Of Significant Accounting Policies (Tables)

12 Months Ended

Dec. 31, 2020

Accounting Policies [Abstract]

Schedule of financial assets and liabilities measured on a recurring basis

		2020
		Level 1				Level 2				Level 3				Fair Value				Carrying Value
Liabilities
Contingent Purchase Price Payable (1)		$	-			$	-			$	1,610,813			$	1,610,813			$	1,610,813

		2019
		Level 1				Level 2				Level 3				Fair Value				Carrying Value
Liabilities
Contingent Purchase Price Payable (1)		$	-			$	-			$	6,720,000			$	6,720,000			$	6,720,000

(1) The contingent consideration is based off achieving certain revenue milestones in each of the next two years. The Geometric-Brownian motion analysis was used to generate spot prices for use in an option pricing model. For 2019, the hypothetical spot prices were simulated using a Monte Carlo simulation utilizing 2020 and 2021 projected revenue as a base and revenue volatility of 40%. The risk-free rate of return and terms utilized were 1.4 % and 1-2 years, respectively, and expected volatility was 40%. For 2020, the final payout has been determined and is payable in 2021.

Schedule of changes in fair value of the Company’s Level 3 financial instruments

		Amount
Balance December 31, 2018		$	2,365,000
Contingent consideration liability recorded as the result of the RMDY Health, Inc. acquisition (see note 3)			3,720,000
Increase in the value of the CareSpeak Communication consideration			635,000
Balance December 31, 2019			6,720,000
Increase in fair value of the RMDY Health, Inc. contingent consideration			140,390
Payment of CareSpeak Communication contingent consideration			(1,389,187	)
Payment of RMDY Health, Inc. contingent consideration			(3,860,390	)
Balance December 31, 2020		$	1,610,813

Schedule of expected dividends

		2020				2019
Expected dividend yield			0	%			0	%
Risk free interest rate			0.16% - 1.63	%			1.51% - 2.37	%
Expected option term			3.5 years				3.5 years
Turnover/forfeiture rate			0	%			0	%
Expected volatility			65 % - 71	%			64% - 67	%

Schedule of weighted average shares outstanding and the basic and diluted earnings per common share

		Net Loss				Shares				Per Share Amount
Year ended December 31, 2020
Basic EPS		$	(2,207,127	)			14,827,923			$	(0.15	)
Diluted EPS		$	(2,207,127	)			14,827,923			$	(0.15	)

		Net Loss				Shares				Per Share Amount
Year ended December 31, 2019
Basic EPS		$	(3,142,576	)			13,387,863			$	(0.23	)
Diluted EPS		$	(3,142,576	)			13,387,863			$	(0.23	)

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