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Proc-Type: 2001,MIC-CLEAR
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<SEC-DOCUMENT>0000063330-03-000018.txt : 20030808
<SEC-HEADER>0000063330-03-000018.hdr.sgml : 20030808
<ACCEPTANCE-DATETIME>20030808163515
ACCESSION NUMBER:		0000063330-03-000018
CONFORMED SUBMISSION TYPE:	8-K
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20030808
ITEM INFORMATION:		
ITEM INFORMATION:		Financial statements and exhibits
FILED AS OF DATE:		20030808

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			MAUI LAND & PINEAPPLE CO INC
		CENTRAL INDEX KEY:			0000063330
		STANDARD INDUSTRIAL CLASSIFICATION:	CANNED, FRUITS, VEG & PRESERVES, JAMS & JELLIES [2033]
		IRS NUMBER:				990107542
		STATE OF INCORPORATION:			HI
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		8-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-06510
		FILM NUMBER:		03832220

	BUSINESS ADDRESS:	
		STREET 1:		PO BOX 187
		STREET 2:		120 KANE ST
		CITY:			KAHULUI MAUI
		STATE:			HI
		ZIP:			96732
		BUSINESS PHONE:		8088773351

	MAIL ADDRESS:	
		STREET 1:		PO BOX 187
		CITY:			KAHULUI
		STATE:			HI
		ZIP:			96733
</SEC-HEADER>
<DOCUMENT>
<TYPE>8-K
<SEQUENCE>1
<FILENAME>form8k2nd.txt
<DESCRIPTION>MAUI LAND & PINEAPPLE 2ND QUARTER FORM 8-K
<TEXT>

                         UNITED STATES
               SECURITIES AND EXCHANGE COMMISSION
                     WASHINGTON, D.C. 20549




                            FORM 8-K

                         CURRENT REPORT
             Pursuant to Section 13 or 15(d) of the
                Securities Exchange Act of 1934



Date of Report (Date of earliest event reported):August 5, 2003



              MAUI LAND & PINEAPPLE COMPANY, INC.
     (Exact name of registrant as specified in its charter)



           HAWAII               0-6510           99-0107542
State or other jurisdiction   (Commission    (I.R.S. Employer
orporation or organization)   File Number)  Identification No.)




120 Kane Street, P.O. Box 187, Kahului, Maui, Hawaii  96733-6687
     (Address of Principal Executive Offices)         (Zip Code)



Registrant's telephone number, including area code:(808) 877-3351



                              NONE
  Former Name or Former Address, if Changed Since Last Report






ITEM 7.   FINANCIAL STATEMENTS, PRO FORMA FINANCIAL INFORMATION
AND       EXHIBITS

      (c) Exhibits.
          99.1 Maui Land & Pineapple Company, Inc. Press Release
               dated August 5, 2003



ITEM 12. RESULTS OF OPERATIONS

         On August 5, 2003, Maui Land & Pineapple Company, Inc.
         issued a press release announcing its results for the
         quarter ended June 30, 2003.  A copy of the press release
         is filed herewith as Exhibit 99.1 and incorporated herein
         by reference.






                           SIGNATURE



      Pursuant to the requirements of the Securities Exchange Act
of  1934, the registrant has duly caused this report to be signed
on its behalf by the undersigned thereunto duly authorized.





                              MAUI LAND & PINEAPPLE COMPANY, INC.



   August 8, 2003             /S/ PAUL J. MEYER
       Date                       Paul J. Meyer
                                  Executive Vice President/Finance
                                  (Principal Financial Officer)

</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99
<SEQUENCE>3
<FILENAME>newsrel2nd.txt
<DESCRIPTION>MAUI LAND & PINEAPPLE 2ND QUARTER EARNINGS RELEASE
<TEXT>


NEWS RELEASE


FOR RELEASE IMMEDIATELY                      CONTACT:
AUGUST 5, 2003                               PAUL J. MEYER
                                             808/877-3871
                                             808/877-1614 FAX


MAUI LAND & PINEAPPLE REPORTS 2003 2ND QUARTER RESULTS

     Kahului, Hawaii, August 5...Maui Land & Pineapple Company,
Inc. (AMEX:MLP) today reported a net loss of $4.0 million ($.56
per share) for the second quarter of 2003 compared to a net loss
of $2.1 million ($.29 per share) for the second quarter of 2002.
Consolidated revenues for the second quarter of 2003 were $36.5
million compared to $33.6 million for the second quarter of 2002.
For the first half of 2003, the Company had a net loss of $4.7
million ($.65 per share) compared to a net loss of $1.3 million
($.18 per share) for the first half of 2002.  Consolidated
revenues for the first half of 2003 were $73.8 million compared
to $69.8 million for the same period in 2002.
     Increased losses for the second quarter and first half of
2003 were due to lower net results from the Company's major
business segments, Pineapple and Resort, and increased general
and administrative expenses, in particular related to management
changes, employee layoffs in the Pineapple segment, legal fees
and other consultant costs, depreciation expense and pension
expense.  The Commercial & Property segment produced improved
results for the second quarter and first half of 2003.
     Pineapple operations produced an operating loss of $2.9
million for the second quarter of 2003 compared to an operating
loss of $1.3 million for the second quarter of 2002.  For the
first half of 2003 the operating loss from Pineapple was $4.4
million compared to $2.5 million for the first half of 2002.
Revenues for the second quarter and first half of 2003 were $23.9
million and $44.8 million, respectively, an increase of
approximately 8% for both the quarter and six month period versus
the comparable periods in 2002.  Increased revenues for the
second quarter and the first six months of 2003 were due
primarily to higher volume and prices of pineapple sales from
Costa Rica by the Company's 100% owned subsidiary, Royal Coast
Tropical Fruit Company, Inc. and increased sales volume of
Hawaiian Gold (trademark), fresh whole pineapple grown on Maui.
Increased revenues for the first six months of 2003 also reflected
higher average sales prices for the Company's canned pineapple
products.  Sales volume of the Company's canned pineapple products
was lower in the second quarter and first half of 2003
primarily due to increased general and administrative costs as
described above.  General and administrative costs charged to
Pineapple segment operations increased by $2.1 million for the
second quarter and $3.4 million for the first half of 2003
compared to the same periods in 2002.
     Kapalua Resort reported an operating loss for the second
quarter of 2003 of $1.0 million compared to an operating loss of
$400,000 for the second quarter of 2002.  For the first half of
2003 Kapalua produced an operating profit of $266,000 compared to
an operating profit of $2.6 million for the first half of 2002.
The increased operating loss for the second quarter of 2003 and
the reduction in operating profit for the first half of 2003 were
due to fewer sales of new real estate product in 2003, primarily
reflecting a lower inventory of product available for sale,
higher operating costs and higher general and administrative
expenses.  Revenues for the second quarter of 2003 were 2% higher
than the second quarter of 2002.  For the first half of 2003,
revenues of $23.8 million were 7% lower than the same period in
2002.  Increased revenues for the second quarter of 2003 compared
to the second quarter of 2002 were attributable to increased
hotel and villa room occupancies at Kapalua, an increased number
of paid rounds of golf, higher green fees and improved
merchandise sales.  For the first half of 2003, the overall room
occupancy at the Resort and paid rounds of golf were lower than
the first half of 2002.
     Commercial & Property operations reported an operating loss
of $139,000 for the second quarter of 2003 compared to an
operating loss of $458,000 for the second quarter of 2002.  For
the first half of 2003 the Commercial & Property operations
produced an operating profit of $210,000 compared to an operating
loss of $139,000 for the same period in 2002.  Revenues from
these operations were $2,105,000 for the second quarter of 2003
compared to $1,088,000 for the second quarter of 2002; and
$5,184,000 for the first half of 2003 compared to $2,811,000 for
the first half of 2002.  Higher revenues and improved net
operating results for the second quarter and first half of 2003
were primarily due to lot sales at the Kapua Village employee
subdivision.  Revenues and operating profit for the first half of
2002 included a $624,000 gain on the sale of a land parcel.
     On August 1, 2003, the sale of Napili Plaza to A&B
Properties, Inc., the real estate subsidiary of Alexander &
Baldwin, Inc. (NASDAQ:ALEX), closed escrow.  The Company's gain
from this sale of approximately $2 million will be included in
third quarter 2003 results.
             *        *        *        *        *




                  MAUI LAND & PINEAPPLE COMPANY, INC.
                   Report of Consolidated Operations
                              (Unaudited)
            (Dollars in Thousands Except Per Share Amounts)

                           Three Months Ended       Six Months Ended
                                June 30                  June 30
                             2003      2002           2003     2002
Revenues
  Pineapple               $23,876   $22,163        $44,774  $41,505
  Resort                   10,529    10,309         23,824   25,529
  Commercial & Property     2,105     1,088          5,184    2,811
  Other                       (20)        1            (19)       1
Total Revenues             36,490    33,561         73,763   69,846

Operating Profit (Loss)
  Pineapple                (2,879)   (1,322)        (4,416)  (2,463)
  Resort                   (1,028)     (400)           266    2,556
  Commercial & Property      (139)     (458)           210     (139)
  Other                      (763)     (368)        (1,170)    (728)
Total Operating Loss       (4,809)   (2,548)        (5,110)    (774)
Interest Expense             (655)     (572)        (1,289)  (1,153)
Income Tax Benefit          1,432     1,054          1,741      637

Net Loss                   (4,032)   (2,066)        (4,658)  (1,290)

Net Loss Per Common Share $  (.56)  $  (.29)       $  (.65)  $ (.18)

Average Common
  Shares Outstanding     7,195,800  7,195,800     7,195,800 7,195,800

NOTE:
The Company's reports for interim periods utilize numerous estimates
of production, general and administrative expenses, and other costs
for the full year.  Consequently, amounts in the interim reports are
not necessarily indicative of results for the full year.

</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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