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INTANGIBLE ASSETS, NET
12 Months Ended
Dec. 31, 2023
INTANGIBLE ASSETS, NET  
INTANGIBLE ASSETS, NET

8. INTANGIBLE ASSETS, NET

Intangible assets consisted of the following:

 

As of December 31, 2022

Gross

Net

    

Amortization

    

carrying

    

Accumulated

    

carrying

RMB

period

amount

amortization

amount

Trademarks

5-10 years

8,983,153

(8,503,451)

479,702

Domain name

5-10 years

3,820,913

(3,618,766)

202,147

License

 

10 years

 

1,943,396

 

(767,925)

 

1,175,471

Total

 

14,747,462

 

(12,890,142)

 

1,857,320

As of December 31, 2023

Gross

Net

Amortization

carrying

Accumulated

carrying

RMB

    

period

    

amount

    

amortization

    

amount

Trademarks

5-10 years

9,130,529

(8,976,570)

153,959

Domain name

5-10 years

3,826,626

(3,655,316)

171,310

License

 

10 years

 

1,943,396

 

(962,264)

 

981,132

Total

 

14,900,551

 

(13,594,150)

 

1,306,401

Amortization expense on intangible assets was allocated to the following expense items:

For the Year Ended December 31, 

    

2021

    

2022

    

2023

RMB

RMB

RMB

Cost of revenues

 

194,340

194,340

194,340

General and administrative expenses

 

1,677,810

1,745,967

363,079

Total amortization expense

 

1,872,150

1,940,307

557,419

As of December 31, 2023, estimated amortization expense of the existing intangible assets for each of the next five years is RMB264,453, RMB264,453, RMB250,275, RMB248,986 and RMB248,986.