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Condensed Consolidated Statements of Operations - USD ($)
 3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2021
Sep. 30, 2020
Sep. 30, 2021
Sep. 30, 2020
Dec. 31, 2020
Dec. 31, 2019
Income Statement [Abstract]            
Revenue, net $ 3,706,436 $ 1,634,669 $ 10,582,470 $ 5,127,018 $ 8,514,272 $ 15,224,454
Cost of revenue 2,959,264 1,108,758 8,208,368 3,869,758 6,961,305 10,675,601
Gross profit 747,172 525,911 2,374,102 1,257,260 1,552,967 4,548,853
Operating expenses:            
Advertising and marketing expenses 224,393 89,695 569,580 333,669 430,012 675,703
Product development costs 98,623 84,433 322,807 304,229 390,229 521,044
Selling, general and administrative expenses 866,699 634,447 2,493,930 2,453,976 3,095,350 4,662,695
Total operating expenses 1,189,715 808,575 3,386,317 3,091,874 3,915,591 5,859,442
Operating loss (442,543) (282,664) (1,012,215) (1,834,614) (2,362,624) (1,310,589)
Other income (expense):            
Other income (expense), net 35,934 13,621 79,452 29,018 621,340 (27,977)
Interest expense (1,296) (1,396) (3,268) (16,673) (17,432)
Total other income (expense) 34,638 12,225 76,184 12,345 603,908 (27,977)
Loss before provision for income taxes (407,905) (270,439) (936,031) (1,822,269) (1,758,716) (1,338,566)
Income taxes
Net loss (407,905) (270,439) (936,031) (1,822,269) $ (1,758,716) $ (1,338,566)
Convertible Preferred Series B Stock Redemption Value Adjustment (2,262,847) (2,262,847)    
Convertible Preferred Series B Stock Dividends (1,447) (1,447)    
Net Loss Available to Common Shareholders $ (2,672,199) $ (270,439) $ (3,200,325) $ (1,822,269)    
Loss per common share – basic and dilutive $ (1.69) $ (0.17) $ (2.02) $ (1.16) $ (1.12) $ (0.88)
Weighted average number of common shares outstanding, basic and dilutive 1,583,511 1,576,844 1,581,142 1,564,746 1,574,454 1,517,748