Note 11 - Business Segments - Disaggregation of Revenue From Contracts With Customers (Details) - USD ($) $ in Thousands	3 Months Ended
Oct. 01, 2023	Oct. 02, 2022
Net revenues	$ 269,050	$ 303,604
E-commerce [Member]
Net revenues	209,911	238,922
Product and Service, Other [Member]
Net revenues	59,139	64,682
Product and Service, Other [Member] \| Retail and Other [Member]
Net revenues	3,793	3,705
Product and Service, Other [Member] \| Wholesale [Member]
Net revenues	38,396	41,403
Product and Service, Other [Member] \| Bloomnet Services [Member]
Net revenues	17,073	19,745
Segment Reconciling Items [Member]
Net revenues	(123)	(171)
Segment Reconciling Items [Member] \| E-commerce [Member]
Net revenues	0	0
Segment Reconciling Items [Member] \| Product and Service, Other [Member]
Net revenues	(123)	(171)
Consolidation, Eliminations [Member] \| Product and Service, Other [Member]
Net revenues	(393)	(215)
Consolidation, Eliminations [Member] \| Product and Service, Other [Member] \| Retail and Other [Member]
Net revenues	0	0
Consolidation, Eliminations [Member] \| Product and Service, Other [Member] \| Wholesale [Member]
Net revenues	0	0
Consolidation, Eliminations [Member] \| Product and Service, Other [Member] \| Bloomnet Services [Member]
Net revenues	0	0
Corporate, Non-Segment [Member]
Net revenues	270	44
Corporate, Non-Segment [Member] \| Product and Service, Other [Member]
Net revenues	270	44
Consumer Floral [Member] \| Operating Segments [Member]
Net revenues	142,194	162,180
Consumer Floral [Member] \| Operating Segments [Member] \| E-commerce [Member]
Net revenues	140,335	160,382
Consumer Floral [Member] \| Operating Segments [Member] \| Product and Service, Other [Member]
Net revenues	1,859	1,798
Consumer Floral [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Retail and Other [Member]
Net revenues	1,859	1,798
Consumer Floral [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Wholesale [Member]
Net revenues	0	0
Consumer Floral [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Bloomnet Services [Member]
Net revenues	0	0
BloomNet Wire Service [Member] \| Operating Segments [Member]
Net revenues	28,870	33,367
BloomNet Wire Service [Member] \| Operating Segments [Member] \| E-commerce [Member]
Net revenues	0	0
BloomNet Wire Service [Member] \| Operating Segments [Member] \| Product and Service, Other [Member]
Net revenues	28,870	33,367
BloomNet Wire Service [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Retail and Other [Member]
Net revenues	0	0
BloomNet Wire Service [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Wholesale [Member]
Net revenues	11,797	13,622
BloomNet Wire Service [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Bloomnet Services [Member]
Net revenues	17,073	19,745
Gourmet Foods and Gift Baskets [Member] \| Operating Segments [Member]
Net revenues	98,109	108,228
Gourmet Foods and Gift Baskets [Member] \| Operating Segments [Member] \| E-commerce [Member]
Net revenues	69,576	78,540
Gourmet Foods and Gift Baskets [Member] \| Operating Segments [Member] \| Product and Service, Other [Member]
Net revenues	28,533	29,688
Gourmet Foods and Gift Baskets [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Retail and Other [Member]
Net revenues	1,934	1,907
Gourmet Foods and Gift Baskets [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Wholesale [Member]
Net revenues	26,599	27,781
Gourmet Foods and Gift Baskets [Member] \| Operating Segments [Member] \| Product and Service, Other [Member] \| Bloomnet Services [Member]
Net revenues	$ 0	$ 0