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Revenues
3 Months Ended
Mar. 27, 2019
Revenues [Abstract]  
Revenues Revenues

Our revenues are derived primarily from two sales channels, which we operate as one segment: company restaurants and franchised and licensed restaurants. The following table disaggregates our revenue by sales channels and types of goods or services.

 
Quarter Ended
 
March 27, 2019
March 28, 2018
 
(Dollars in thousands)
Company restaurant sales
$
98,545

 
$
101,193

Franchise and license revenue:
 
 
 
Royalties
25,240

 
25,165

Advertising revenue
18,942

 
19,310

Initial and other fees
1,139

 
1,417

Occupancy revenue 
7,545

 
8,188

Franchise and license revenue 
52,866

 
54,080

Total operating revenue
$
151,411

 
$
155,273



Balances related to contracts with customers consist of receivables, deferred franchise revenue and deferred gift card revenue. See Note 6 for details on our receivables.
Deferred franchise revenue consists primarily of the unamortized portion of initial franchise fees that are currently being amortized into revenue and amounts related to development agreements and unopened restaurants that will begin amortizing into revenue when the related restaurants are opened. Deferred franchise revenue represents our remaining performance obligations to our franchisees, excluding amounts of variable consideration related to sales-based royalties and advertising. The components of the change in deferred franchise revenue are as follows:

 
(In thousands)
Balance, December 26, 2018
$
20,538

Fees received from franchisees
517

Revenue recognized (1)
(642
)
Balance, March 27, 2019
20,413

Less current portion included in other current liabilities
2,109

Deferred franchise revenue included in other noncurrent liabilities
$
18,304


(1) Of this amount $0.6 million was included in the deferred franchise revenue balance as of December 26, 2018.

Deferred gift card liabilities consist of the unredeemed portion of gift cards sold in company restaurants and at third party locations. The balance of deferred gift card liabilities represents our remaining performance obligations to our customers. The balance of deferred gift card liabilities as of March 27, 2019 and December 26, 2018 was $4.8 million and $6.5 million, respectively. During the quarter ended March 27, 2019, we recognized revenue of $0.7 million from gift card redemptions at company restaurants.