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Intangible Assets

12 Months Ended

Dec. 31, 2018

Goodwill and Intangible Assets Disclosure [Abstract]

7. Intangible Assets

Intangible assets subject to amortization consisted of the following:

	As of December 31, 2018
	Carrying Amount		Accumulated Amortization			Net Carrying Amount
Developed technology	$	14,750,000	$	(558,423	)	$	14,191,577
Noncompete agreement		480,000		(12,000	)		468,000
Trade name		748,000		(23,819	)		724,181
Subtotal amortizable intangible assets		15,978,000		(594,242	)		15,383,758
Website domain name		20,000		-			20,000
Total intangible assets	$	15,998,000	$	(594,242	)	$	15,403,758

As of December 31, 2017, the Company had an intangible asset of $20,000 which consisted of the website domain name.

Intangible assets subject to amortization were recorded as part of the Company’s business acquisition of HubPages and Say Media for the developed technology, noncompete agreement, and trade name. The website domain name has an infinite life and is not being amortized. Amortization expense for the year ended December 31, 2018 was $594,242. No impairment charges have been recorded during the year ended December 31, 2018.

As of December 31, 2018, estimated total amortization expense for the next five years related to the Company’s intangible assets subject to amortization is as follows:

December 31,
2019	$	3,339,600
2020		3,327,600
2021		3,099,600
2022		3,099,600
2023		2,517,358
	$	15,383,758