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Compensation Plans (Tables) | 3 Months Ended
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Mar. 31, 2020
Share-based Payment Arrangement [Abstract] |
Summary of Stock-based Compensation | Stock-based compensation and equity-based expense charged to operations or capitalized during the three months ended March 31, 2020 and 2019 are summarized as follows:
|  | Restricted |  |  | Common |  |  | Common |  |  |  |  |  | Channel |  |  |  |  |  |  |
|  | Stock |  |  | Stock |  |  | Equity |  |  | Outside |  |  | Partner |  |  | ABG |  |  |  |
|  | Awards |  |  | Awards |  |  | Awards |  |  | Options |  |  | Warrants |  |  | Warrants |  |  | Totals |
During the Three Months Ended March 31, 2020 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Cost of revenue |  | $ | 37,576 |  |  | $ | 69,796 |  |  | $ | 1,009,592 |  |  | $ | 1,206 |  |  | $ | 8,039 |  |  | $ | - |  |  | $ | 1,126,209 |
Selling and marketing |  |  | 299,215 |  |  |  | 35,728 |  |  |  | 678,279 |  |  |  | 55,378 |  |  |  | - |  |  |  | - |  |  |  | 1,068,600 |
General and administrative |  |  | 22,920 |  |  |  | 171,672 |  |  |  | 755,247 |  |  |  | 55,183 |  |  |  | - |  |  |  | 360,289 |  |  |  | 1,365,311 |
Total costs charged to operations |  |  | 359,711 |  |  |  | 277,196 |  |  |  | 2,443,118 |  |  |  | 111,767 |  |  |  | 8,039 |  |  |  | 360,289 |  |  |  | 3,560,120 |
Capitalized platform development |  |  | 70,283 |  |  |  | 41,157 |  |  |  | 256,001 |  |  |  | 2,611 |  |  |  | - |  |  |  | - |  |  |  | 370,052 |
Total stock-based compensation |  | $ | 429,994 |  |  | $ | 318,353 |  |  | $ | 2,699,119 |  |  | $ | 114,378 |  |  | $ | 8,039 |  |  | $ | 360,289 |  |  | $ | 3,930,172 |
During the Three Months Ended March 31, 2019 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Cost of revenue |  | $ | 35,375 |  |  | $ | 20,219 |  |  | $ | - |  |  | $ | 1,129 |  |  | $ | 12,348 |  |  | $ | - |  |  | $ | 69,071 |
Selling and marketing |  |  | 34,393 |  |  |  | 21,945 |  |  |  | - |  |  |  | 51,946 |  |  |  | - |  |  |  | - |  |  |  | 108,284 |
General and administrative |  |  | 715,637 |  |  |  | 404,430 |  |  |  | 892 |  |  |  | 21,313 |  |  |  | - |  |  |  | - |  |  |  | 1,142,272 |
Total costs charged to operations |  |  | 785,405 |  |  |  | 446,594 |  |  |  | 892 |  |  |  | 74,388 |  |  |  | 12,348 |  |  |  | - |  |  |  | 1,319,627 |
Capitalized platform development |  |  | 137,956 |  |  |  | 29,992 |  |  |  | - |  |  |  | - |  |  |  | - |  |  |  | - |  |  |  | 167,948 |
Total stock-based compensation |  | $ | 923,361 |  |  |  | 476,586 |  |  | $ | 892 |  |  | $ | 74,388 |  |  | $ | 12,348 |  |  | $ | - |  |  | $ | 1,487,575 |
Schedule of Unrecognized Compensation Expense | Unrecognized compensation expense and expected weighted-average period to be recognized related to the stock-based compensation awards and equity-based awards as of March 31, 2020 was as follows:
|  | Restricted |  |  | Common |  |  | Common |  |  |  |  |  | Channel |  |  |  |  |  |  |
|  | Stock |  |  | Stock |  |  | Equity |  |  | Outside |  |  | Partner |  |  | ABG |  |  |  |
|  | Awards |  |  | Awards |  |  | Awards |  |  | Options |  |  | Warrants |  |  | Warrants |  |  | Totals |
Unrecognized compensation expense |  | $ | 1,314,792 |  |  | $ | 1,501,346 |  |  | $ | 27,525,363 |  |  | $ | 772,360 |  |  | $ | 6,100 |  |  | $ | 4,302,887 |  |  | $ | 35,422,848 |
Expected weighted-average period expected to be recognized (in years) |  |  | 0.89 |  |  |  | 1.08 |  |  |  | 2.38 |  |  |  | 1.86 |  |  |  | 0.31 |  |  |  | 3.13 |  |  |  | 2.35 |

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