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Compensation Plans (Tables)
 3 Months Ended
Mar. 31, 2020
Share-based Payment Arrangement [Abstract]  
Summary of Stock-based Compensation

Stock-based compensation and equity-based expense charged to operations or capitalized during the three months ended March 31, 2020 and 2019 are summarized as follows:

 

    Restricted     Common     Common           Channel              
    Stock     Stock     Equity     Outside     Partner     ABG        
    Awards     Awards     Awards     Options     Warrants     Warrants     Totals  
During the Three Months Ended March 31, 2020                                                        
Cost of revenue   $ 37,576     $ 69,796     $ 1,009,592     $ 1,206     $ 8,039     $ -     $ 1,126,209  
Selling and marketing     299,215       35,728       678,279       55,378       -       -       1,068,600  
General and administrative     22,920       171,672       755,247       55,183       -       360,289       1,365,311  
Total costs charged to operations     359,711       277,196       2,443,118       111,767       8,039       360,289       3,560,120  
Capitalized platform development     70,283       41,157       256,001       2,611       -       -       370,052  
Total stock-based compensation   $ 429,994     $ 318,353     $ 2,699,119     $ 114,378     $ 8,039     $ 360,289     $ 3,930,172  
                                                         
During the Three Months Ended March 31, 2019                                          
Cost of revenue   $ 35,375     $ 20,219     $ -     $ 1,129     $ 12,348     $ -     $ 69,071  
Selling and marketing     34,393       21,945       -       51,946       -       -       108,284  
General and administrative     715,637       404,430       892       21,313       -       -       1,142,272  
Total costs charged to operations     785,405       446,594       892       74,388       12,348       -       1,319,627  
Capitalized platform development     137,956       29,992       -       -       -       -       167,948  
Total stock-based compensation   $ 923,361       476,586     $ 892     $ 74,388     $ 12,348     $ -     $ 1,487,575  
Schedule of Unrecognized Compensation Expense

Unrecognized compensation expense and expected weighted-average period to be recognized related to the stock-based compensation awards and equity-based awards as of March 31, 2020 was as follows:

 

    Restricted     Common     Common           Channel              
    Stock     Stock     Equity     Outside     Partner     ABG        
    Awards     Awards     Awards     Options     Warrants     Warrants     Totals  
Unrecognized compensation expense   $ 1,314,792     $ 1,501,346     $ 27,525,363     $ 772,360     $ 6,100     $ 4,302,887     $ 35,422,848  
Expected weighted-average period expected to be recognized (in years)     0.89       1.08       2.38       1.86       0.31       3.13       2.35