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Acquisitions (Tables) | 9 Months Ended | 12 Months Ended
--- | --- | ---
Sep. 30, 2021 | Dec. 31, 2020
Business Acquisition [Line Items] |  |
Schedule of Preliminary Purchase Price | The composition of the preliminary purchase price is as follows: Schedule of Preliminary Purchase Price
Cash |  | $ | 10,829,893 |
Deferred cash payments |  |  | 905,109 |
Total purchase consideration |  | $ | 11,735,002 |
Schedule of Preliminary Purchase Price | The composition of the purchase price is as follows: Schedule of Preliminary Purchase Price
Cash |  | $ | 315,289 |
Indemnity restricted stock units for shares of common stock |  |  | 500,000 |
Total purchase consideration |  | $ | 815,289 |
Petametrics Inc [Member] |  |
Business Acquisition [Line Items] |  |
Schedule of Preliminary Purchase Price | Schedule of Preliminary Purchase Price
Total purchase consideration |  | $ | 1,256,887 |
Cash (including $35,000 of transaction related costs) |  | $ | 335,000 |
Restricted stock |  |  | 167,500 |
Deferred cash payments |  |  | 419,387 |
Deferred restricted stock |  |  | 335,000 |
Total purchase consideration |  | $ | 1,256,887 |
| The composition of the purchase price is as follows: Schedule of Preliminary Purchase Price
Cash |  | $ | 315,289 |
Indemnity restricted stock units for shares of common stock |  |  | 500,000 |
Total purchase consideration |  | $ | 815,289 |
Summary of Price Allocation for Acquisition | The purchase price allocation resulted in the following amounts being allocated to the assets acquired and liabilities assumed at the closing date of the acquisition based upon their respective fair values as summarized below: Summary of Price Allocation for Acquisition
Accounts receivable |  | $ | 37,908 |
Developed technology |  |  | 917,762 |
Accounts payable |  |  | (53,494 | )
Unearned revenue |  |  | (86,887 | )
Net assets acquired |  | $ | 815,289 |
| The purchase price allocation resulted in the following amounts being allocated to the assets acquired and liabilities assumed at the closing date of the acquisition based upon their respective fair values as summarized below: Summary of Price Allocation for Acquisition
Accounts receivable |  | $ | 37,908 |
Developed technology |  |  | 917,762 |
Accounts payable |  |  | (53,494 | )
Unearned revenue |  |  | (86,887 | )
Net assets acquired |  | $ | 815,289 |
College Spun Media Incorporated [Member] |  |
Business Acquisition [Line Items] |  |
Summary of Price Allocation for Acquisition | The preliminary purchase price allocation resulted in the following amounts being allocated to the assets acquired and liabilities assumed at the closing date of the acquisition based upon their respective fair values as summarized below: Summary of Price Allocation for Acquisition
Cash |  | $ | 3,772,944 |
Accounts receivable |  |  | 1,833,323 |
Other current assets |  |  | 4,567 |
Goodwill |  |  | 6,722,495 |
Accrued expenses |  |  | (1,500 | )
Deferred tax liabilities |  |  | (596,827 | )
Net assets acquired |  | $ | 11,735,002 |
The Street Inc [Member] |  |
Business Acquisition [Line Items] |  |
Summary of Price Allocation for Acquisition |  | The purchase price allocation resulted in the following amounts being allocated to the assets acquired and liabilities assumed at the closing date of the acquisition based upon their respective fair values as summarized below: Summary of Price Allocation for Acquisition
Accounts receivable |  | $ | 1,586,031 |
Prepaid expenses |  |  | 1,697,347 |
Restricted cash |  |  | 500,000 |
Other current assets |  |  | 53,001 |
Other long-term assets |  |  | 689,512 |
Property and equipment |  |  | 718,475 |
Operating right-of-use assets |  |  | 1,395,474 |
Developed technology |  |  | 4,388,104 |
Trade name |  |  | 2,580,000 |
Subscriber relationships |  |  | 2,150,000 |
Advertiser relationships |  |  | 2,240,000 |
Database |  |  | 1,140,000 |
Goodwill |  |  | 8,815,090 |
Accounts payable |  |  | (1,313,223 | )
Accrued expenses |  |  | (1,129,009 | )
Other current liabilities |  |  | (373,836 | )
Unearned revenues |  |  | (6,242,335 | )
Operating lease liabilities |  |  | (2,394,631 | )
Net assets acquired |  | $ | 16,500,000 |
Authentic Brands Group [Member] |  |
Business Acquisition [Line Items] |  |
Summary of Price Allocation for Acquisition |  | In accordance with the above guidance, the fair value of the assets acquired and liabilities assumed at the effective date of the acquisition based upon their respective fair values are summarized below: Summary of Price Allocation for Acquisition
Accounts receivable |  | $ | 337,481 |
Prepaid expenses |  |  | 1,534,922 |
Subscriber relationships |  |  | 71,308,799 |
Other current liabilities |  |  | (632,056 | )
Unearned revenues |  |  | (47,249,470 | )
Subscription refund liability |  |  | (5,427,523 | )
Deferred tax liabilities |  |  | (19,541,127 | )
Net assets acquired |  | $ | 331,026 |

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