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Segment Information
 3 Months Ended
Mar. 31, 2024
Segment Reporting [Abstract]  
Segment Information Segment Information
 
We have four business segments (Asia, Europe, North America, and Latin America and Other) based primarily upon the geographic region where each segment operates, as well as the internal organization of our officers and their responsibilities. The geographic segments operate under the Nature’s Sunshine Products and Synergy WorldWide® brands. The Latin America and Other segment includes our wholesale business in which we sell products to various locally-managed entities independent of the Company that we have granted distribution rights for the relevant market.

Net sales for each segment have been reduced by intercompany sales as they are not included in the measure of segment profit or loss reviewed by the chief executive officer. We evaluate performance based on contribution margin by segment before consideration of certain inter-segment transfers and expenses.
Reportable business segment information is as follows (dollar amounts in thousands):

 Three Months Ended
March 31,
 20242023
Net sales:  
Asia$46,220 $46,345 
Europe22,296 21,405 
North America36,525 34,648 
Latin America and Other5,952 6,236 
Total net sales110,993 108,634 
Contribution margin (1):  
Asia21,656 21,951 
Europe8,042 6,536 
North America13,602 12,861 
Latin America and Other2,108 2,466 
Total contribution margin45,408 43,814 
Selling, general and administrative expenses (2)40,784 43,642 
Operating income4,624 172 
Other income, net31 1,514 
Income before provision for income taxes$4,655 $1,686 
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(1)    Contribution margin consists of net sales less cost of sales and volume incentives expense.

(2)    Service fees in China totaled $3.1 million and $3.7 million for the three-month periods ended March 31, 2024 and 2023, respectively, these service fees are included in selling, general and administrative expenses.

From an individual country/region perspective, the United States, South Korea and Taiwan comprise 10 percent or more of consolidated net sales for the three-month periods ended March 31, 2024 and 2023, as follows (dollar amounts in thousands):
 
 Three Months Ended
March 31,
 20242023
Net sales:  
United States$33,688 $31,986 
South Korea11,621 14,175 
Taiwan15,792 11,240 
Other49,892 51,233 
 $110,993 $108,634 
Net sales generated by each of our product lines is set forth below (dollar amounts in thousands):
 
 Three Months Ended
March 31,
 20242023
Asia  
General health$15,994 $13,764 
Immune1,684 462 
Cardiovascular13,974 14,895 
Digestive8,589 9,422 
Personal care1,292 1,341 
Weight management4,687 6,461 
 46,220 46,345 
Europe  
General health$9,802 $9,174 
Immune2,335 2,284 
Cardiovascular2,419 2,519 
Digestive5,913 5,738 
Personal care1,268 1,177 
Weight management559 513 
 22,296 21,405 
North America  
General health$16,407 $15,534 
Immune4,445 4,320 
Cardiovascular3,984 3,588 
Digestive9,168 8,731 
Personal care1,572 1,464 
Weight management949 1,011 
 36,525 34,648 
Latin America and Other  
General health$1,570 $1,637 
Immune723 744 
Cardiovascular482 466 
Digestive2,749 2,885 
Personal care275 351 
Weight management153 153 
 5,952 6,236 
 $110,993 $108,634 

From an individual country perspective, only the United States comprised 10 percent or more of consolidated property, plant and equipment as follows (dollar amounts in thousands):
 March 31,
2024		December 31,
2023
Property, plant and equipment:  
United States$40,885 $41,239 
Other4,386 3,761 
Total property, plant and equipment, net$45,271 $45,000 
Total assets per segment is set forth below (dollar amounts in thousands):
March 31,
2024		December 31,
2023
Assets:  
Asia$114,061 $105,636 
Europe22,894 20,920 
North America103,379 116,052 
Latin America and Other6,933 7,165 
Total assets$247,267 $249,773