Pursuant to section 28a of the Danish Securities Trading Act and according to a power of attorney given by Boris Nørgaard Kjeldsen, Alm. Brand A/S is required to file information on trading in shares in Alm. Brand A/S or other securities related to these shares by executives and their related parties: Name Boris Nørgaard Kjeldsen ----------------------------------------------------------- Reason Deputy Chairman of the Board of Directors ----------------------------------------------------------- Issuer Alm. Brand A/S ----------------------------------------------------------- ISIN code DK0015250344 ----------------------------------------------------------- Description Shares ----------------------------------------------------------- Transaction Purchase ----------------------------------------------------------- Transaction date 4 September 2014 ----------------------------------------------------------- Market NASDAQ OMX Copenhagen A/S ----------------------------------------------------------- Number 3,171 ----------------------------------------------------------- Price (DKK) 99,887 ----------------------------------------------------------- Contact Please direct any questions regarding this announcement to: Susanne Biltoft, Head of Information and Investor Relations, tel. +45 35 47 76 61.