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Organization and Principal Activities (Tables) | 12 Months Ended
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Dec. 31, 2016
Organization and Principal Activities [Abstract] |
Schedule of major subsidiaries and VIE | As of December 31, 2016, the Company’s major subsidiaries and VIE are as follows:
|  | Date of |  | Place of |  | Legal |
|  | incorporation |  | incorporation |  | ownership |
Subsidiaries: |  |  |  |  |  |  |  |
Baozun Hong Kong Holding Limited |  | 10-Jan-14 |  | HK |  |  | 100 | %
Shanghai Baozun E-Commerce Limited |  | 11-Nov-03 |  | PRC |  |  | 100 | %
Shanghai Bodao E-Commerce Limited |  | 30-Mar-10 |  | PRC |  |  | 100 | %
Shanghai Yingsai Advertisement Limited |  | 30-Mar-10 |  | PRC |  |  | 100 | %
Baozun Hongkong Limited |  | 11-Sep-13 |  | HK |  |  | 100 | %
Shanghai Fengbo E-Commerce Limited |  | 29-Dec-11 |  | PRC |  |  | 100 | %
Baozun Hongkong Investment Limited |  | 21-July-15 |  | HK |  |  | 100 | %
VIE: |  |  |  |  |  |  |  |
Shanghai Zunyi Business Consulting Ltd. |  | 31-Dec-10 |  | PRC |  |  | N/A |
Schedule of amounts and balances of Shanghai Zunyi were included in the Group's consolidated financial statement after the elimination of intercompany balances and transactions | The following amounts and balances of Shanghai Zunyi were included in the Group’s consolidated financial statements after the elimination of intercompany balances and transactions:
|  | As of |
|  | December 31, |
|  | 2015 |  | 2016 |
|  | RMB |  | RMB |
Cash and cash equivalents |  |  | 5,269 |  |  | 1,736 |
Accounts receivable, net |  |  | - |  |  | 15,151 |
Inventories |  |  | 50,394 |  |  | 4,912 |
Advance to suppliers |  |  | 646 |  |  | 1,084 |
Amounts due from related parties |  |  | 15,741 |  |  | 28,946 |
Prepayments and other current assets |  |  | 9,410 |  |  | 4,045 |
Investment in a cost method investee |  |  | - |  |  | 6,750 |
Property and equipment, net |  |  | 42 |  |  | 177 |
Intangible assets |  |  | - |  |  | 83 |
Other non-current assets |  |  | 115 |  |  | 791 |
Total assets |  |  | 81,617 |  |  | 63,675 |
Accounts payable |  |  | 1,783 |  |  | 1,198 |
Accrued expenses and other current liabilities |  |  | 45,078 |  |  | 34,240 |
Total Liabilities |  |  | 46,861 |  |  | 35,438 |
|  | For Year Ended |
|  | December 31, |
|  | 2014 |  | 2015 |  | 2016 |
|  | RMB |  | RMB |  | RMB |
Net revenues |  |  | 21,038 |  |  | 92,983 |  |  | 101,244 |
Operating expenses |  |  | 32,095 |  |  | 123,284 |  |  | 84,952 |
Net income (loss) |  |  | (11,057) |  |  | (30,301) |  |  | 16,085 |
Net cash provided by operating activities |  |  | 3,911 |  |  | 1,573 |  |  | 3,405 |
Net cash used in investing activities |  |  | (118) |  |  | (107) |  |  | (6,938) |
Net cash provided by financing activities |  |  | - |  |  | - |  |  | - |

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- Definition A tabular presentation of the information summarizing investments in and advances to majority-owned subsidiaries, other controlled companies, and other affiliates, as prescribed by the SEC. It reflects specified information about ownership, financial results from, and financial position in such entities. Includes the tabular presentations that disaggregate investments in and advances to majority-owned subsidiaries, other controlled companies, and other affiliates. + References No definition available. + Details
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- Definition Tabular disclosure of the significant judgments and assumptions made in determining whether a variable interest (as defined) held by the entity requires the variable interest entity (VIE) (as defined) to be consolidated and (or) disclose information about its involvement with the VIE, individually or in aggregate (as applicable); the nature of restrictions, if any, on the consolidated VIE's assets and on the settlement of its liabilities reported by an entity in its statement of financial position, including the carrying amounts of such assets and liabilities; the nature of, and changes in, the risks associated with involvement in the VIE; how involvement with the VIE affects the entity's financial position, financial performance, and cash flows; the lack of recourse if creditors (or beneficial interest holders) of the consolidated VIE have no recourse to the general credit of the primary beneficiary (if applicable); the terms of arrangements, giving consideration to both explicit arrangements and implicit variable interests, if any, that could require the entity to provide financial support to the VIE, including events or circumstances that could expose the entity to a loss; the methodology used by the entity for determining whether or not it is the primary beneficiary of the variable interest entity; the significant factors considered and judgments made in determining that the power to direct the activities of a VIE that most significantly impact the VIE's economic performance are shared (as defined); the carrying amounts and classification of assets and liabilities of the VIE included in the statement of financial position; the entity's maximum exposure to loss, if any, as a result of its involvement with the VIE, including how the maximum exposure is determined and significant sources of the entity's exposure to the VIE; a comparison of the carrying amounts of the assets and liabilities and the entity's maximum exposure to loss; information about any liquidity arrangements, guarantees, and (or) other commitments by third parties that may affect the fair value or risk of the entity's variable interest in the VIE; whether or not the entity has provided financial support or other support (explicitly or implicitly) to the VIE that it was not previously contractually required to provide or whether the entity intends to provide that support, including the type and amount of the support and the primary reasons for providing the support; and supplemental information the entity determines necessary to provide. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 810 -SubTopic 10 -Section 50 -Paragraph 6 -URI http://asc.fasb.org/extlink&oid=64801991&loc=d3e5747-111685 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 810 -SubTopic 10 -Section 50 -Paragraph 9 -URI http://asc.fasb.org/extlink&oid=64801991&loc=SL6228884-111685 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 810 -SubTopic 10 -Section 50 -Paragraph 4 -URI http://asc.fasb.org/extlink&oid=64801991&loc=d3e5728-111685 Reference 4: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Glossary Variable Interest Entity -URI http://asc.fasb.org/extlink&oid=6528138 Reference 5: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 810 -SubTopic 10 -Section 50 -Paragraph 5A -URI http://asc.fasb.org/extlink&oid=64801991&loc=SL6759159-111685 Reference 6: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 810 -SubTopic 10 -Section 50 -Paragraph 3 -URI http://asc.fasb.org/extlink&oid=64801991&loc=d3e5710-111685 + Details
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