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4) Stock-based Compensation: Schedule of stock inventive plan changes (Details) (USD $)
9 Months Ended
Sep. 30, 2013
Dec. 31, 2012
Class A Common Stock
   
Shares, Outstanding 413,355 972,253
Shares outstanding $ 1.84 $ 2.07
Shares Exercised (482,866)  
Per Share Shares exercised $ 2.15  
Shares Cancelled (76,032)  
Per Share Shares cancelled $ 3.36  
Options Exercisable 412,040  
Options exercisable $ 1.83  
Weighted average contractual term of options outstanding 5.95 years  
Weighted average contractual term of options exercisable 5.94 years  
Aggregated intrinsic value of options outstanding $ 1,748,854  
Aggregated intrinsic value of options exercisable 1,748,854  
Class C Common Stock
   
Shares, Outstanding 3,294,345 5,838,505
Shares outstanding $ 1.78 $ 2.18
Shares Exercised (1,906,022)  
Per Share Shares exercised $ 2.24  
Shares Cancelled (638,138)  
Per Share Shares cancelled $ 3.33  
Options Exercisable 3,294,345  
Options exercisable $ 1.78  
Weighted average contractual term of options outstanding 2.37 years  
Weighted average contractual term of options exercisable 2.37 years  
Aggregated intrinsic value of options outstanding 1,409,984  
Aggregated intrinsic value of options exercisable $ 1,409,984