Large shareholder announcement concerning EuroPacific Growth Fund 
pursuant to section 29 of the Danish Securities Trading Act

Pursuant to section 29 of the Danish Securities Trading Act, William Demant
Holding A/S hereby makes public that the Company has received the following
announcement: 

On 2 November 2012, EuroPacific Growth Fund reduced its shareholdings in
William Demant Holding A/S and now holds a total of 4.93% of the share capital
in William Demant Holding A/S in direct ownership. EuroPacific Growth Fund has
delegated proxy voting authority to its investment adviser Capital Research and
Management Company. Please also see our Company Announcement No. 2012-08. 

EuroPacific Growth Fund’s total holding of William Demant Holding A/S shares is
now 2,879,046 shares of DKK 1 each, equivalent to nominally DKK 2,879,046. 



Further information:                                             Other contacts:

Niels Jacobsen, President & CEO                      Stefan Ingildsen, SVP
Finance 

Phone +45 3917 7100                                         Søren B. Andersson,
VP IR 

www.demant.com                                               Morten Lehmann
Nielsen, IR Manager