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10. SEGMENT INFORMATION
3 Months Ended
Mar. 31, 2014
Segment Reporting [Abstract]  
Segment Reporting Disclosure [Text Block]
10. SEGMENT INFORMATION

We have identified three reportable segments: Wholesale, Retail and Military. Wholesale includes sales of footwear and accessories to several classifications of retailers, including sporting goods stores, outdoor specialty stores, mail order catalogs, independent retailers, mass merchants, retail uniform stores, and specialty safety shoe stores. Retail includes all sales from our consumer websites, stores and all sales in our Lehigh division. Military includes sales to the U.S. Military. The following is a summary of segment results for the Wholesale, Retail, and Military segments.


    (Unaudited)  
    Three Months Ended  
    March 31,  
    2014     2013  
NET SALES:                
Wholesale   $ 53,080,807     $ 41,998,417  
Retail     11,105,011       10,837,645  
Military     1,597,466       879,414  
Total Net Sales   $ 65,783,284     $ 53,715,476  
                 
GROSS MARGIN:                
Wholesale   $ 16,620,634     $ 13,569,861  
Retail     5,021,663       4,979,400  
Military     210,852       121,509  
Total Gross Margin   $ 21,853,149     $ 18,670,770  

Segment asset information is not prepared or used to assess segment performance.