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Note 2 - Option Agreement (Detail) (USD $)
3 Months Ended 9 Months Ended
Sep. 30, 2012
Sep. 30, 2011
Sep. 30, 2012
Sep. 30, 2011
Mar. 20, 2012
Dec. 31, 2011
Noncontrolling Interest, Ownership Percentage by Noncontrolling Owners         5.00%  
Noncontrolling Interest, Ownership Percentage by Parent         96.00%  
Increase In Shares Covered By Option         10.00%  
Open Option Contracts Written, Exercise Price (in Dollars per Item)         1,000,000  
Marketing Expense (in Dollars) $ 592,000 $ 536,000 $ 1,771,000 $ 1,621,000    
Other Liabilities, Noncurrent (in Dollars) 134,000   134,000     140,000
Option Expense [Member]
           
Marketing Expense (in Dollars)     18,000      
Other Liabilities, Noncurrent (in Dollars) $ 18,000   $ 18,000