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Summary of Accounting Policies and Nature of Operations (Details Textual) - USD ($) | 12 Months Ended |
--- | --- | ---
Dec. 31, 2016 | Dec. 31, 2015 | Dec. 31, 2014
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Advertising Expense | $ 946,599 | $ 1,571,199 |
Allowance for Doubtful Accounts Receivable, Current | $ 90,800 | 12,772 | $ 12,772
Layaway Plan Percent Of Sales Price Collected | 25.00% |  |
Sales Returns and Allowances, Goods, Total | $ 28,402 | 28,402 |
Shipping, Handling and Transportation Costs | 80,530 | 102,663 |
Share-based Compensation | 101,782 | 36,882 |
Due from Related Parties, Current | 285,722 | 124,160 |
Increase (Decrease) in Due from Related Parties, Current | $ 148,475 | $ 33,743 |
Financing Receivables, 60 to 89 Days Past Due [Member] |  |  |
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Financing Receivable, Percent Past Due | 10.00% |  |
Financing Receivables, Equal to Greater than 90 Days Past Due [Member] |  |  |
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Financing Receivable, Percent Past Due | 25.00% |  |
Financing Receivables Equal to Greater than 120 Days Past Due [Member] |  |  |
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Financing Receivable, Percent Past Due | 75.00% | 50.00% |
Stock Based Award [Member] |  |  |
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Share-based Compensation | $ 101,782 | $ 36,882 |
Minimum [Member] |  |  |
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Property, Plant and Equipment, Useful Life | 5 years |  |
Maximum [Member] |  |  |
Summary Of Accounting Policies And Nature Of Operations [Line Items] |  |  |
Property, Plant and Equipment, Useful Life | 10 years |  |

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- Definition Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 720 -SubTopic 35 -Section 50 -Paragraph 1 -URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848 + Details
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- Definition A valuation allowance for trade and other receivables due to an Entity within one year (or the normal operating cycle, whichever is longer) that are expected to be uncollectible. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 210 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SX 210.5-02.4) -URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 310 -SubTopic 10 -Section 50 -Paragraph 4 -URI http://asc.fasb.org/extlink&oid=66008989&loc=d3e5074-111524 + Details
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- Definition Useful life of long lived, physical assets used in the normal conduct of business and not intended for resale, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. Examples include, but not limited to, land, buildings, machinery and equipment, office equipment, furniture and fixtures, and computer equipment. + References No definition available. + Details
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