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Note 4 - Intangible Assets

6 Months Ended

Jun. 30, 2011

Goodwill and Intangible Assets, Intangible Assets, Policy [Policy Text Block]

4. INTANGIBLE ASSETS:

Intangible assets consist of acquired technology, brand, customer relationships, surname domain names and our portfolio of domain names. As reflected in the table below, these balances are being amortized on a straight-line basis over the life of the intangible assets, except for the surname domain names and portfolio domain names; which have been determined to have an indefinite life and which are tested annually for impairment.

A summary of acquired intangible assets for the three months ended June 30, 2011 is as follows:

		Technology 2 – 7 years				Brand 7 years				Customer relationships 4 – 7 years				Surname domain names indefinite life				Direct navigation domain names indefinite life				Total
Net book value, March 31, 2011		$	6,430			$	478,020			$	1,868,030			$	12,125,269			$	2,066,177			$	16,543,926
Sales of domain names			—				—				—				(1,622	)			(6,274	)			(7,896	)
Amortization expense			(6,430	)			(37,720	)			(240,030	)			—				—				(284,180	)
Net book value, June 30, 2011		$	—			$	440,300			$	1,628,000			$	12,123,647			$	2,059,903			$	16,251,850

A summary of acquired intangible assets for the six months ended June 30, 2011 is as follows:

		Technology 2 – 7 years				Brand 7 years				Customer relationships 4 – 7 years				Surname domain names indefinite life				Direct navigation domain names indefinite life				Total
Net book value, December 31, 2010		$	25,720			$	519,780			$	2,133,260			$	12,125,918			$	2,078,723			$	16,883,401
Sales of domain names			—				—				—				(2,271	)			(18,820	)			(21,091	)
Amortization expense			(25,720	)			(79,480	)			(505,260	)			—				—				(610,460	)
Net book value, June 30, 2011		$	—			$	440,300			$	1,628,000			$	12,123,647			$	2,059,903			$	16,251,850

X

- Definition

Disclosure of accounting policy for intangible assets. This accounting policy may address both intangible assets subject to amortization and those that are not. The following also may be disclosed: (1) a description of intangible assets (2) the estimated useful lives of those assets (3) the amortization method used (4) how the entity assesses and measures impairment of such assets (5) how future cash flows are estimated (6) how the fair values of such asset are determined.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 350
-SubTopic 30
-URI http://asc.fasb.org/subtopic&trid=2144471

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 142
-Paragraph 11-17
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 144
-Paragraph 7-18, 22
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section 50
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=6367646&loc=d3e18780-107790

+ Details

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Namespace Prefix:	us-gaap
Data Type:	nonnum:textBlockItemType
Balance Type:	na
Period Type:	duration