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WARRANTS (Details 2) (USD $) | 0 Months Ended | 3 Months Ended | 12 Months Ended |  | 0 Months Ended |  | 0 Months Ended |  | 0 Months Ended | 3 Months Ended | 12 Months Ended | 0 Months Ended | 12 Months Ended | 0 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended | 12 Months Ended | 0 Months Ended | 3 Months Ended | 6 Months Ended | 12 Months Ended
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Mar. 28, 2014 | Dec. 23, 2013 item | Dec. 24, 2013 | Oct. 10, 2013 | Sep. 10, 2013 | Apr. 05, 2013 | Mar. 31, 2014 | Jun. 30, 2013 | Mar. 31, 2013 | Dec. 31, 2013 | Dec. 31, 2012 | May 10, 2013 | Jan. 30, 2014 Accredited investors item | Dec. 31, 2013 Minimum | Sep. 30, 2013 Maximum | Dec. 31, 2013 Maximum | Nov. 16, 2013 Warrants | Mar. 31, 2014 Warrants | Mar. 31, 2013 Warrants | Dec. 31, 2013 Warrants | Nov. 16, 2013 Warrants Warrants granted on November 16, 2013 | Dec. 31, 2013 Warrants Warrants granted on November 16, 2013 | Mar. 24, 2014 Warrants Warrants granted on March 24, 2014 | Mar. 31, 2014 Warrants Warrants granted on March 24, 2014 | Jan. 27, 2014 Warrants Warrants granted on January 27, 2014 | Mar. 31, 2014 Warrants Warrants granted on January 27, 2014 | Feb. 03, 2014 Warrants Warrants granted on February 3, 2014 | Mar. 31, 2014 Warrants Warrants granted on February 3, 2014 | Mar. 31, 2014 Warrants Minimum | Dec. 31, 2013 Warrants Minimum | May 10, 2013 Warrants Maximum | Mar. 19, 2013 Warrants Maximum | Mar. 31, 2014 Warrants Maximum | Jun. 30, 2013 Warrants Maximum | Dec. 31, 2013 Warrants Maximum
Significant assumptions used in the valuation |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Expected term |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5 years | 3 years 2 months 1 day |  |  |  |  |  |  |  |  |  |  |  | 1 year 6 months |  |  |  |  | 5 years
Expected volatility (as a percent) |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 100.00% | 100.00% |  |  |  |  |  |  |  |  |  |  |  | 100.00% |  |  |  |  | 250.00%
Risk-free interest rate (as a percent) |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 1.68% |  |  |  |  |  |  |  |  |  |  |  | 1.55% | 0.82% |  |  | 1.76% |  | 1.68%
Expected dividend yield (as a percent) |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 0.00% | 0.00% |  | 0.00% |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Issuance of warrants (in shares) |  |  |  |  |  |  |  |  |  | 405,000 |  |  |  |  | 293,915 |  | 1,300,000 |  |  |  | 1,300,000 |  |  |  |  |  |  |  |  |  | 41,872 | 3,652,672 |  | 99,166 | 405,000
Strike price (in dollars per share) |  |  |  |  |  |  |  |  |  |  |  | $ 1.22 |  | $ 0.25 |  | $ 0.60 | $ 0.01 |  |  | $ 0.40 | $ 0.01 |  | $ 0.40 |  | $ 0.40 |  | $ 0.40 |  |  |  |  |  |  |  |
Grant date fair value of options |  |  |  |  |  |  |  |  |  |  |  |  | $ 136,707 |  |  |  |  |  |  |  | $ 331,287 |  |  |  |  |  |  |  |  |  |  |  |  |  |
Stock compensation expense related to the options and warrants |  |  |  |  |  |  | 807,356 |  | 86,006 | 430,138 | 0 |  |  |  |  |  |  | 405,569 | 0 |  |  | 331,286 |  | 346,997 |  | 49,469 |  | 9,103 |  |  |  |  |  |  |
Grant date fair value of warrants |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 346,997 |  | 49,469 |  | 9,103 |  |  |  |  |  |  |  |
Common stock issued for services (in shares) |  |  |  |  |  | 200,000 | 100,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 44,307 |  |  |  |  |  |  |  |
Warrants to purchase shares |  |  | 10,888,336 |  |  |  |  |  |  | 1,142,000 |  |  |  |  |  |  |  |  |  |  |  |  | 1,000,000 |  | 250,000 |  | 44,307 |  |  |  |  |  |  |  |
Number of warrants, which will vest for every specified dollars of gross sales |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 1 |  |  |  |  |  |  |  |  |  |  |  |
Amount of gross sales for which one warrant share will vest |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 10 |  |  |  |  |  |  |  |  |  |  |  |
Period immediately following the issue date during which warrants will vest for every specified dollars of gross sales |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 12 months |  |  |  |  |  |  |  |  |  |  |  |
Number of options exercised | 100,000 |  |  | 42,250 | 142,500 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Term of warrant |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 5 years |  | 5 years |  |  |  |  |  |  |  |
Units sold to accredited investors (in shares) |  | 10,088,336 | 10,088,336 |  |  |  |  | 1,092,000 |  | 1,142,000 |  |  | 666,667 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of accredited investors to whom the entity sold units |  | 15 |  |  |  |  |  |  |  |  |  |  | 2 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Proceeds from sale of units to accredited investors |  | 3,026,500 | 2,750,092 |  |  |  |  | 496,000 |  |  |  |  | 200,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of shares of common stock included with the units sold |  | 10,088,336 |  |  |  |  |  | 1,092,000 |  |  |  |  | 666,667 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Additional number of shares of common stock included with the units sold |  |  |  |  |  |  |  |  |  |  |  |  | 666,667 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of shares of warrants included with the units sold |  | 10,088,336 |  |  |  |  |  |  |  |  |  |  | 666,667 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Additional number of shares of common stock included with the units sold to agents |  |  |  |  |  |  |  |  |  |  |  |  | 53,334 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Term of warrants issued to accredited investor |  | 5 years | 3 years |  |  |  |  | 3 years |  | 3 years |  |  | 5 years |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Exercise price of units (in dollars per share) |  | $ 0.40 | $ 0.40 |  |  |  |  | $ 0.50 |  | $ 0.50 |  |  | $ 0.40 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Total stock compensation expense to be amortized through March 2017 |  |  |  |  |  |  | $ 2,402,590 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |

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- Definition Represents the expense recognized during the period arising from equity-based compensation arrangements (for example, shares of stock, unit, stock options or other equity instruments) with employees, directors and certain consultants qualifying for treatment as employees. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 1 -Subparagraph (b) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5047-113901 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SAB TOPIC 14.F) -URI http://asc.fasb.org/extlink&oid=27013229&loc=d3e301413-122809 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (h)(1)(i) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 Reference 4: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Staff Accounting Bulletin (SAB) -Number Topic 14 -Section F + Details
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- Definition Unrecognized cost of unvested share-based compensation awards. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (i) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 + Details
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- Definition The estimated dividend rate (a percentage of the share price) to be paid (expected dividends) to holders of the underlying shares over the option's term. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (f)(2)(iii) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 + Details
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- Definition Expected term of share-based compensation awards, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SAB TOPIC 14.D.2) -URI http://asc.fasb.org/extlink&oid=27013229&loc=d3e301413-122809 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (f)(2)(i) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Staff Accounting Bulletin (SAB) -Number Topic 14 -Section D -Subsection 2 + Details
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- Definition The estimated measure of the percentage by which a share price is expected to fluctuate during a period. Volatility also may be defined as a probability-weighted measure of the dispersion of returns about the mean. The volatility of a share price is the standard deviation of the continuously compounded rates of return on the share over a specified period. That is the same as the standard deviation of the differences in the natural logarithms of the stock prices plus dividends, if any, over the period. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (f)(2)(ii) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 + Details
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