<SEC-DOCUMENT>0001104659-23-125512.txt : 20231212
<SEC-HEADER>0001104659-23-125512.hdr.sgml : 20231212
<ACCEPTANCE-DATETIME>20231212213651
ACCESSION NUMBER:		0001104659-23-125512
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20231208
FILED AS OF DATE:		20231212
DATE AS OF CHANGE:		20231212

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Tkach Mark
		CENTRAL INDEX KEY:			0001880622

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-38248
		FILM NUMBER:		231482824

	MAIL ADDRESS:	
		STREET 1:		1188 EAST CAMELBACK ROAD
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85014

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			RumbleOn, Inc.
		CENTRAL INDEX KEY:			0001596961
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-COMPUTER PROGRAMMING SERVICES [7371]
		IRS NUMBER:				463951329
		STATE OF INCORPORATION:			NV
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		901 W. WALNUT HILL LANE
		STREET 2:		SUITE 110A
		CITY:			IRVING
		STATE:			TX
		ZIP:			75038
		BUSINESS PHONE:		214-771-9952

	MAIL ADDRESS:	
		STREET 1:		901 W. WALNUT HILL LANE
		STREET 2:		SUITE 110A
		CITY:			IRVING
		STATE:			TX
		ZIP:			75038

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	RumbleON, Inc.
		DATE OF NAME CHANGE:	20170213

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	Smart Server, Inc
		DATE OF NAME CHANGE:	20140114
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>tm2332730-3_4seq1.xml
<DESCRIPTION>OWNERSHIP DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0508</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2023-12-08</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0001596961</issuerCik>
        <issuerName>RumbleOn, Inc.</issuerName>
        <issuerTradingSymbol>RMBL</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001880622</rptOwnerCik>
            <rptOwnerName>Tkach Mark</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>C/O RUMBLEON, INC.</rptOwnerStreet1>
            <rptOwnerStreet2>901 W WALNUT HILL, STE 110A</rptOwnerStreet2>
            <rptOwnerCity>IRVING</rptOwnerCity>
            <rptOwnerState>TX</rptOwnerState>
            <rptOwnerZipCode>75038</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>0</isOfficer>
            <isTenPercentOwner>1</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle></officerTitle>
            <otherText></otherText>
        </reportingOwnerRelationship>
    </reportingOwner>

    <aff10b5One>0</aff10b5One>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Class B Common Stock</value>
            </securityTitle>
            <transactionDate>
                <value>2023-12-08</value>
            </transactionDate>
            <deemedExecutionDate></deemedExecutionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>P</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
                <footnoteId id="F1"/>
            </transactionCoding>
            <transactionTimeliness></transactionTimeliness>
            <transactionAmounts>
                <transactionShares>
                    <value>860822</value>
                </transactionShares>
                <transactionPricePerShare>
                    <value>5.50</value>
                    <footnoteId id="F2"/>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>A</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>6402566</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">Mark Tkach (the &quot;Reporting Person&quot;) purchased 860,822 shares of Class B Common Stock of the issuer pursuant to a backstop private placement of the issuer, whereby the Reporting Person, as previously agreed to, purchased a pro rata portion of shares of Class B Common Stock of the issuer that remained unsubscribed following the expiration of the issuer's rights offering.</footnote>
        <footnote id="F2">The Reporting Person purchased the shares of Class B Common Stock of the issuer at an exercise price of $5.50 per share.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ Mark Tkach</signatureName>
        <signatureDate>2023-12-12</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
