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GOODWILL AND INTANGIBLES - Finite and Indefinite Lived Assets (Details) - USD ($)
$ in Thousands
Dec. 31, 2023
Dec. 31, 2022
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, gross carrying amount $ 702,464 $ 702,064
Finite-lived intangibles, accumulated amortization (231,919) (189,206)
Finite-lived intangibles, net book value $ 470,546 $ 512,858
Customer relationships    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 17 years 17 years
Finite-lived intangibles, gross carrying amount $ 378,394 $ 378,394
Finite-lived intangibles, accumulated amortization (139,463) (116,857)
Finite-lived intangibles, net book value $ 238,930 $ 261,537
Trademark    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 24 years 24 years
Finite-lived intangibles, gross carrying amount $ 281,700 $ 281,700
Finite-lived intangibles, accumulated amortization (70,601) (58,271)
Finite-lived intangibles, net book value $ 211,099 $ 223,429
Technology    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 5 years 5 years
Finite-lived intangibles, gross carrying amount $ 36,300 $ 36,300
Finite-lived intangibles, accumulated amortization (19,731) (12,700)
Finite-lived intangibles, net book value $ 16,569 $ 23,600
Distributor relationships    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 8 years 8 years
Finite-lived intangibles, gross carrying amount $ 2,400 $ 2,400
Finite-lived intangibles, accumulated amortization (750) (450)
Finite-lived intangibles, net book value $ 1,650 $ 1,950
Non-compete arrangements    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 2 years 6 months 2 years 6 months
Finite-lived intangibles, gross carrying amount $ 700 $ 700
Finite-lived intangibles, accumulated amortization (700) (420)
Finite-lived intangibles, net book value $ 0 $ 280
Favorable lease position    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 8 years 8 years
Finite-lived intangibles, gross carrying amount $ 51 $ 51
Finite-lived intangibles, accumulated amortization (42) (35)
Finite-lived intangibles, net book value $ 9 $ 16
Other intangible assets    
Finite-Lived Intangible Assets [Line Items]    
Finite-lived intangibles, weighted average useful life (in years) 11 years 11 years
Finite-lived intangibles, gross carrying amount $ 2,920 $ 2,519
Finite-lived intangibles, accumulated amortization (632) (473)
Finite-lived intangibles, net book value $ 2,288 $ 2,046