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STOCKHOLDERS' EQUITY (Common Stock Based Payments for Services) (Details) (USD $) | 12 Months Ended | 0 Months Ended
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Dec. 31, 2012 | Dec. 31, 2011 | Jan. 02, 2012 Independent Director [Member] | Dec. 31, 2011 Chief Operating Officer [Member] | Jul. 01, 2011 Chief Operating Officer [Member] | Apr. 02, 2011 Chief Operating Officer [Member] | Jan. 07, 2011 Chief Operating Officer [Member] | Jun. 07, 2011 Two Independent Directors [Member] | May 27, 2011 Financial Communications Agreement [Member] | Apr. 02, 2011 Investor Relations Agreement [Member]
Share Based Payments For Services [Line Items] |  |  |  |  |  |  |  |  |  |
Stock issued for services |  |  | 100,000 | 500,000 | 500,000 | 500,000 | 500,000 | 200,000 | 100,000 | 300,000
Stock issued for services | $ 10,000 | $ 385,000 | $ 10,000 | $ 25,000 | $ 50,000 | $ 50,000 | $ 50,000 | $ 20,000 | $ 10,000 | $ 30,000
Common stock, par value |  |  |  | $ 0.05 | $ 0.1 | $ 0.1 | $ 0.1 | $ 0.1 | $ 0.1 | $ 0.1

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- Definition Face amount or stated value of common stock per share; generally not indicative of the fair market value per share. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Statement of Financial Accounting Standard (FAS) -Number 129 -Paragraph 4 -LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy. Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 210 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SX 210.5-02.29) -URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Regulation S-X (SX) -Number 210 -Section 02 -Paragraph 30 -Article 5 + Details
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- Definition Number of shares issued in lieu of cash for services contributed to the entity. Number of shares includes, but is not limited to, shares issued for services contributed by vendors and founders. + References No definition available. + Details
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- Definition Value of stock issued in lieu of cash for services contributed to the entity. Value of the stock issued includes, but is not limited to, services contributed by vendors and founders. + References No definition available. + Details
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