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Segment information (Detail) (USD $)
 3 Months Ended 9 Months Ended
Sep. 30, 2013
Sep. 30, 2012
Sep. 30, 2013
Sep. 30, 2012
Dec. 31, 2012
Segment Reporting Information [Line Items]          
Revenues $ 86,480,000 $ 90,968,000 $ 279,595,000 $ 273,464,000  
Cost of Sales 21,627,000 22,632,000 69,403,000 68,233,000  
Selling, General and Administrative Expense 54,812,000 56,441,000 175,712,000 177,349,000  
Depreciation and Amortization 2,692,000 2,967,000 7,912,000 8,219,000  
Interest(net) and other (529,000) (51,000) (898,000) (1,151,000)  
Income before income taxes 7,878,000 8,979,000 27,466,000 20,814,000  
Segment Assets 148,396,000 128,300,000 148,396,000 128,300,000 130,251,000
Medifast Inc
          
Segment Reporting Information [Line Items]          
Revenues 73,324,000 76,777,000 238,625,000 230,550,000  
Cost of Sales 18,120,000 18,986,000 58,790,000 57,694,000  
Selling, General and Administrative Expense 44,970,000 46,118,000 145,028,000 138,140,000  
Depreciation and Amortization 1,939,000 2,068,000 5,583,000 5,955,000  
Interest(net) and other (306,000) 30,000 (228,000) 76,000  
Income before income taxes 8,601,000 9,575,000 29,452,000 28,685,000  
Segment Assets 91,370,000 82,402,000 91,370,000 82,402,000  
Mwcc and Wholesale
          
Segment Reporting Information [Line Items]          
Revenues 13,156,000 14,191,000 40,970,000 42,914,000  
Cost of Sales 3,507,000 3,646,000 10,613,000 10,539,000  
Selling, General and Administrative Expense 8,434,000 9,311,000 26,058,000 31,426,000  
Depreciation and Amortization 684,000 841,000 2,135,000 2,071,000  
Interest(net) and other 3,000 5,000 7,000 14,000  
Income before income taxes 528,000 388,000 2,157,000 (1,136,000)  
Segment Assets 12,450,000 17,362,000 12,450,000 17,362,000  
Other
          
Segment Reporting Information [Line Items]          
Revenues 0 0 0 0  
Cost of Sales 0 0 0 0  
Selling, General and Administrative Expense 1,408,000 1,012,000 4,626,000 7,783,000  
Depreciation and Amortization 69,000 58,000 194,000 193,000  
Interest(net) and other (226,000) (86,000) (677,000) (1,241,000)  
Income before income taxes (1,251,000) (984,000) (4,143,000) (6,735,000)  
Segment Assets $ 44,576,000 $ 28,536,000 $ 44,576,000 $ 28,536,000