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PRINCIPAL ACCOUNTING POLICIES - Additional Information (Details)
1 Months Ended 12 Months Ended
Jun. 29, 2021
director
Sep. 30, 2019
subsidiary
Dec. 31, 2022
CNY (¥)
segment
Dec. 31, 2022
USD ($)
segment
Dec. 31, 2021
CNY (¥)
Dec. 31, 2020
CNY (¥)
Dec. 31, 2022
USD ($)
Aug. 31, 2022
USD ($)
Aug. 04, 2022
USD ($)
Dec. 31, 2021
USD ($)
Mar. 31, 2021
USD ($)
Mar. 17, 2021
USD ($)
Feb. 28, 2021
USD ($)
Feb. 02, 2021
USD ($)
Feb. 29, 2020
USD ($)
PRINCIPAL ACCOUNTING POLICIES                              
Excess of Group's total current liabilities over total current assets     ¥ 166,500,000       $ 24,100,000                
Cash outflow from operations     154,700,000 $ 22,400,000 ¥ 687,688,577 ¥ 106,253,254                  
Number of directors appointed | director 2                            
Cash and cash equivalent             6,100,000     $ 67,200,000          
Allowance for doubtful accounts receivable     20,800,000 3,000,000.0 600,000 2,300,000                  
Allowance for doubtful accounts written off     3,800,000 500,000 1,300,000 2,100,000                  
Number of subsidiaries disposed off | subsidiary   3                          
Advertising expenses     10,100,000 1,500,000 20,000,000.0 100,000                  
Cash and cash equivalents     58,063,733   428,420,773   $ 8,418,450                
Unrestricted government subsidies from local government     60,000.00 $ 10,000.00 100,000 ¥ 100,000                  
Realized gain not believed taxable | ¥     ¥ 10,800,000                        
Number of operating segment | segment     2 2                      
Deferred Revenue | ¥     ¥ 0   0                    
Red 5 Studios, Inc. ("Red 5")                              
PRINCIPAL ACCOUNTING POLICIES                              
Percentage of shares acquired     34.71%       34.71%                
Controlled by PRC State Administration for Foreign Exchange, under authority of People's Bank of China                              
PRINCIPAL ACCOUNTING POLICIES                              
Cash and cash equivalents     ¥ 14,200,000   ¥ 19,700,000   $ 2,100,000                
February 2020 Note                              
PRINCIPAL ACCOUNTING POLICIES                              
Principal amount                             $ 500,000
February Note                              
PRINCIPAL ACCOUNTING POLICIES                              
Principal amount                         $ 5,000,000 $ 5,000,000  
March Note                              
PRINCIPAL ACCOUNTING POLICIES                              
Principal amount                     $ 20,000,000 $ 20,000,000      
Convertible Debenture Agreement, Six Percent, August 2022 [Member]                              
PRINCIPAL ACCOUNTING POLICIES                              
Principal amount               $ 5,500,000 $ 5,500,000            
Minimum                              
PRINCIPAL ACCOUNTING POLICIES                              
Share-based awards vesting period     1 year 1 year                      
Maximum                              
PRINCIPAL ACCOUNTING POLICIES                              
Share-based awards vesting period     4 years 4 years                      
Land use right                              
PRINCIPAL ACCOUNTING POLICIES                              
Intangible Assets, useful life     44 years 44 years