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SEGMENTS (Tables)

6 Months Ended

Jun. 30, 2022

Segment Reporting [Abstract]

Schedule of segment reporting information

The following tables provide information regarding the Cardlytics platform and the Bridg platform reportable segments (in thousands):

			Three Months Ended June 30,												Six Months Ended June 30,
			2021						2022						2021						2022
Cardlytics platform
Adjusted contribution			$	27,603					$	29,867					$	51,944					$	58,822
Plus: Adjusted Partner Share and other third-party costs(1)			29,160						39,403						58,049						74,431
Revenue			$	56,763					$	69,270					$	109,993					$	133,253
Bridg platform
Adjusted contribution			$	2,027					$	5,258					$	2,027					$	9,078
Plus: Adjusted Partner Share and other third-party costs(1)			63						877						63						1,002
Revenue			$	2,090					$	6,135					$	2,090					$	10,080
Total
Adjusted contribution			$	29,630					$	35,125					$	53,971					$	67,900
Plus: Adjusted Partner Share and other third-party costs(1)			29,223						40,280						58,112						75,433
Revenue			$	58,853					$	75,405					$	112,083					$	143,333

(1)Adjusted Partner Share and other third-party costs presented above represents GAAP Partner Share and other third-party data costs less deferred implementation costs, which is detailed below in our reconciliation of GAAP (loss) income before income taxes to adjusted contribution.

The following table presents a reconciliation of loss before income taxes presented in accordance with GAAP to adjusted contribution (in thousands):

			Three Months Ended June 30,												Six Months Ended June 30,
			2021						2022						2021						2022
Adjusted contribution			$	29,630					$	35,125					$	53,971					$	67,900
Minus:
Deferred implementation costs(1)			730						—						1,612						—
Delivery costs			5,748						8,162						9,686						14,695
Sales and marketing expense			17,063						21,983						30,265						39,631
Research and development expense			8,934						13,581						15,152						25,872
General and administration expense			16,888						20,984						29,063						41,409
Acquisition and integration costs (benefit)			14,182						2,197						21,212						(2,401)
Change in fair value of contingent consideration			1,480						(2,968)						1,480						(68,018)
Goodwill impairment			—						83,149						—						83,149
Depreciation and amortization expense			8,833						10,356						11,898						20,227
Total other expense			3,078						5,417						5,804						8,034
Loss before income taxes			$	(47,306)					$	(127,736)					$	(72,201)					$	(94,698)

(1)Deferred implementation costs is excluded from adjusted Partner Share and other third-party costs, which is shown above in our reconciliation of GAAP revenue to adjusted contribution.

Schedule of revenue by geographic areas

The following tables provide geographical information (in thousands):

			Three Months Ended June 30,												Six Months Ended June 30,
			2021						2022						2021						2022
Revenue:
United States			$	54,145					$	69,178					$	103,262					$	130,831
United Kingdom			4,708						6,227						8,821						12,502
Total			$	58,853					$	75,405					$	112,083					$	143,333

			December 31, 2021						June 30, 2022
Property and equipment, net:
United States			$	7,750					$	6,116
United Kingdom			3,423						2,379
India			100						124
Total			$	11,273					$	8,619

X

- Definition

Tabular disclosure of revenue from external customers by geographic areas attributed to the entity's country of domicile and to foreign countries from which the entity derives revenue.

+ References

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-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
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Tabular disclosure of the profit or loss and total assets for each reportable segment. An entity discloses certain information on each reportable segment if the amounts (a) are included in the measure of segment profit or loss reviewed by the chief operating decision maker or (b) are otherwise regularly provided to the chief operating decision maker, even if not included in that measure of segment profit or loss.

+ References

Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
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