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STOCK-BASED COMPENSATION - Narrative (Details)
$ in Millions
1 Months Ended 3 Months Ended
Jan. 01, 2021
shares
Feb. 08, 2018
May 02, 2023
USD ($)
shares
Mar. 31, 2022
Jul. 31, 2021
shares
Apr. 30, 2021
tranche
shares
Apr. 30, 2020
user
shares
Apr. 30, 2019
tranche
shares
Mar. 31, 2023
USD ($)
shares
Mar. 31, 2022
USD ($)
Dec. 31, 2022
shares
Dec. 31, 2021
Sep. 30, 2021
shares
Jan. 01, 2020
shares
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Number of shares authorized (in shares)                     405,830      
Number of shares authorized, annual increase                 5.00%          
Number of additional shares authorized (in shares) 1,673,858                          
Lease obligation incurred | $                 $ 0.4 $ 0.2        
Restricted stock units                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Compensation cost not yet recognized                 2 years 9 months          
Granted (in shares)                 533,000          
Unvested PSU (in shares)                 5,974,000   5,956,000      
Restricted stock units | Share-based Compensation Award, Tranche One                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Granted (in shares)                 533,308          
Restricted stock units | Share-based Compensation Award, Tranche One | Maximum                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting period                 4 years          
Performance Shares                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Unvested PSU (in shares)               1,252,500            
Number of vesting tranches | tranche               4            
Minimum growth rate period               12 months            
Advertiser billing period               12 months            
EBITDA target period               12 months            
Stock closing price period               30 days            
Performance Shares | 2020 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Unvested PSU (in shares)             476,608       269,202   6,666  
ARPU vesting condition period             4 years              
Performance Shares | 2021 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Unvested PSU (in shares)           110,236             6,667  
Number of vesting tranches | tranche           2                
ARPU vesting condition period           4 years                
Performance Shares | Bridg PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Unvested PSU (in shares)         34,344                  
Performance Shares | Share-based Compensation Award, Tranche One                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting rights, percentage       25.00%                    
Performance Shares | Share-based Compensation Award, Tranche One | 2020 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting period           12 months 12 months              
Unvested PSU (in shares)             443,276              
Performance conditions | user             0.50              
Performance Shares | Share-based Compensation Award, Tranche One | 2021 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting period           12 months                
Unvested PSU (in shares)           55,118                
Performance Shares | Share-based Compensation Award, Tranche One | Bridg PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting rights, percentage         50.00%                  
Performance Shares | Share-based Compensation Award, Tranche One | Minimum | Bridg PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Achievement percentage         80.00%                  
Performance Shares | Share-based Compensation Award, Tranche One | Maximum | Bridg PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Achievement percentage         99.999%                  
Performance Shares | Share-based Compensation Award, Tranche Two                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting rights, percentage       50.00%                    
Performance Shares | Share-based Compensation Award, Tranche Two | 2020 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting period             6 months              
Unvested PSU (in shares)             33,332              
Performance conditions | user             0.25              
Performance Shares | Share-based Compensation Award, Tranche Two | 2021 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting period           6 months                
Unvested PSU (in shares)           55,118                
Performance Shares | Share-based Compensation Award, Tranche Two | Bridg PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting rights, percentage         100.00%                  
Achievement percentage         100.00%                  
Performance Shares | Share-based Payment Arrangement, Tranche Three                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting rights, percentage       50.00%                    
Performance Shares | Share-based Payment Arrangement, Tranche Three | 2020 PSUs                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Award vesting period             12 months              
Performance conditions | user             0.25              
ESPP                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Number of shares authorized, annual increase                       1.00%    
ESPP, purchase price percentage   85.00%                        
ESPP, number of shares authorized, annual increase (in shares)                 500,000   878,969,000     334,771,000
Subsequent Event | Restricted stock units                            
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                            
Granted (in shares)     1,995,000                      
Compensation not yet recognized, awards other than options | $     $ 9.8