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SEGMENTS (Tables) | 3 Months Ended
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Jun. 30, 2026
Segment Reporting [Abstract] |
Schedule of Segment Reporting | Key financial performance measures of the segments including revenue, cost of revenue, and gross profit are as follows (in thousands):
| Three Months Ended June 30, |  |
| 2026 |  | 2025 |  |  |  |
Direct to Consumer(1): |  |  |  |  |  |  |
Revenue | $ | 66,692 |  |  | $ | 89,176 |  |  |  |  |
Cost of revenue | 16,532 |  |  | 29,431 |  |  |  |  |
Gross profit | 50,160 |  |  | 59,745 |  |  |  |  |
Commerce: |  |  |  |  |  |  |
Revenue | 12,123 |  |  | 13,685 |  |  |  |  |
Cost of revenue | 4,950 |  |  | 9,353 |  |  |  |  |
Gross profit | 7,173 |  |  | 4,332 |  |  |  |  |
Consolidated: |  |  |  |  |  |  |
Revenue | 78,815 |  |  | 102,861 |  |  |  |  |
Cost of revenue | 21,482 |  |  | 38,784 |  |  |  |  |
Gross profit | $ | 57,333 |  |  | $ | 64,077 |  |  |  |  |
(1) Direct to Consumer includes revenue from BARK Air
Reconciliation:
|  | Three Months Ended June 30, |  |
|  | 2026 |  | 2025 |  |  |  |
Total gross profit |  | $ | 57,333 |  |  | $ | 64,077 |  |  |  |  |
Less: |  |  |  |  |  |  |  |
Advertising and marketing expenses |  | 9,497 |  |  | 15,178 |  |  |  |  |
General and administrative expenses |  | 47,770 |  |  | 57,252 |  |  |  |  |
Loss from operations |  | 66 |  |  | (8,353) |  |  |  |  |
Less: |  |  |  |  |  |  |  |
Interest income |  | 263 |  |  | 809 |  |  |  |  |
Interest expense |  | (2) |  |  | (709) |  |  |  |  |
Other income - net |  | 418 |  |  | 1,223 |  |  |  |  |
Net income (loss) before income taxes |  | $ | 745 |  |  | $ | (7,030) |  |  |  |  |

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- Definition Tabular disclosure of segment reporting. Includes, but is not limited to, reconciliation of reportable segment amount to corresponding consolidated total. + References Reference 1: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 31 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-31 Reference 2: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 34 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-34 Reference 3: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 32 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-32 Reference 4: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 30 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-30 Reference 5: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 26C -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-26C Reference 6: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 26B -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-26B Reference 7: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 26A -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-26A Reference 8: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 25 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-25 Reference 9: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 22 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-22 Reference 10: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 280 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 15 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-15 + Details
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