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SEGMENTS (Tables)
 3 Months Ended
Jun. 30, 2026
Segment Reporting [Abstract]  
Schedule of Segment Reporting
Key financial performance measures of the segments including revenue, cost of revenue, and gross profit are as follows (in thousands):
Three Months Ended
June 30,
20262025
Direct to Consumer(1):
Revenue$66,692 $89,176 
Cost of revenue16,532 29,431 
Gross profit50,160 59,745 
Commerce:
Revenue12,123 13,685 
Cost of revenue4,950 9,353 
Gross profit7,173 4,332 
Consolidated:
Revenue78,815 102,861 
Cost of revenue21,482 38,784 
Gross profit$57,333 $64,077 
(1) Direct to Consumer includes revenue from BARK Air
Reconciliation:
Three Months Ended
June 30,
2026
2025
Total gross profit$57,333 $64,077 
Less:
Advertising and marketing expenses9,497 15,178 
General and administrative expenses47,770 57,252 
Loss from operations66 (8,353)
Less:
Interest income263 809 
Interest expense(2)(709)
Other income - net418 1,223 
Net income (loss) before income taxes
$745 $(7,030)