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Note 10 - Intangible Assets -Intangible Assets (Details) - USD ($)
$ in Thousands
 12 Months Ended
Dec. 31, 2022
Dec. 31, 2021
Total finite-lived intangible assets $ 31,050 $ 24,259
Finite-lived, accumulated amortization (3,022) (1,409)
Total finite-lived intangible assets, net 28,028 22,850
Total intangible assets 36,856 26,485
Total intangible assets 33,834 25,076
Domain Name [Member]    
Indefinite-live intangible assets 2,226 2,226
Indefinite-live intangible assets 2,226 2,226
Trade Names [Member]    
Indefinite-live intangible assets 3,580 0
Indefinite-live intangible assets $ 3,580 0
Franchise Agreements [Member]    
Estimated useful life (Year) 15 years  
Total finite-lived intangible assets $ 25,556 19,916
Finite-lived, accumulated amortization (2,413) (1,068)
Total finite-lived intangible assets, net $ 23,144 18,848
Customer Lists [Member]    
Estimated useful life (Year) 10 years  
Total finite-lived intangible assets $ 0 227
Finite-lived, accumulated amortization 0 (227)
Total finite-lived intangible assets, net $ 0 0
Purchased Software [Member]    
Estimated useful life (Year) 7 years  
Total finite-lived intangible assets $ 3,200 3,200
Finite-lived, accumulated amortization (571) (114)
Total finite-lived intangible assets, net $ 2,629 3,086
Internally Developed Software [Member]    
Estimated useful life (Year) 5 years  
Total finite-lived intangible assets $ 2,294 916
Finite-lived, accumulated amortization (38) 0
Total finite-lived intangible assets, net $ 2,256 $ 916