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Segment Reporting
 12 Months Ended
Jan. 31, 2016
Segment Reporting [Abstract]  
Segment Reporting

7.  SEGMENT REPORTING

The Company has two operating segments, which are also its reportable segments: direct and retail. The direct segment includes revenues from the Company’s website and catalogs. The retail segment includes net sales from the Company’s retail and outlet stores. These two operating segments are components of the Company for which separate financial information is available and for which operating results are evaluated on a regular basis by the chief operating decision maker in deciding how to allocate resources and in assessing performance of the segments.

Interest expense, income tax expense, and corporate expenses, which include but are not limited to: human resources, legal, finance, information technology, design and other corporate related expenses, are included in the Company’s direct segment. Depreciation and amortization, and property and equipment expenditures, are recognized in each respective segment. Advertising expenses are generally included in the Company’s direct segment, except for specific store advertising, which is included in the Company’s retail segment.

Variable allocations of assets are not made for segment reporting. The Company does not have any assets outside of the United States. Sales outside of the United States were insignificant.

Segment information is presented in the following tables:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Fiscal Year Ended

 

 

January 31, 2016

 

February 1, 2015

 

February 2, 2014

(in thousands)

 

 

 

 

 

 

 

 

 

Net sales

 

 

 

 

 

 

 

 

 

Direct

 

$

 266,341 

 

$

 208,909 

 

$

 152,896 

Retail

 

 

 37,816 

 

 

 22,958 

 

 

 10,193 

Total net sales

 

$

 304,157 

 

$

 231,867 

 

$

 163,089 

Operating income

 

 

 

 

 

 

 

 

 

Direct

 

$

 21,031 

 

$

 19,500 

 

$

 15,195 

Retail

 

 

 8,119 

 

 

 4,526 

 

 

 1,020 

Total operating income

 

 

 29,150 

 

 

 24,026 

 

 

 16,215 

Interest expense

 

 

 306 

 

 

 341 

 

 

 248 

Other income, net

 

 

 181 

 

 

 422 

 

 

 86 

Income before income taxes

 

$

 29,025 

 

$

 24,107 

 

$

 16,053 

 

Segment total assets

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

January 31, 2016

 

February 1, 2015

(in thousands)

 

 

 

 

 

 

Direct

 

$

 106,733 

 

$

 61,653 

Retail

 

 

 13,887 

 

 

 9,296 

Total assets at period end

 

$

 120,620 

 

$

 70,949 

 

Segment depreciation and amortization

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Fiscal Year Ended

 

 

January 31, 2016

 

February 1, 2015

 

February 2, 2014

(in thousands)

 

 

 

 

 

 

 

 

 

Direct

 

$

 1,786 

 

$

 1,138 

 

$

 887 

Retail

 

 

 1,051 

 

 

 683 

 

 

 360 

Total depreciation and amortization

 

$

 2,837 

 

$

 1,821 

 

$

 1,247 

 

Segment capital expenditures

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Fiscal Year Ended

 

 

January 31, 2016

 

February 1, 2015

 

February 2, 2014

(in thousands)

 

 

 

 

 

 

 

 

 

Direct

 

$

 3,550 

 

$

 2,613 

 

$

 2,150 

Retail

 

 

 3,756 

 

 

 2,656 

 

 

 1,802 

Total capital expenditures

 

$

 7,306 

 

$

 5,269 

 

$

 3,952