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Segment and Geographic Information (Tables)
3 Months Ended
Mar. 31, 2025
Segment Reporting [Abstract]  
Schedule of Reportable Segments
The results of our reportable segments are summarized for the periods presented below (in thousands):
Three Months Ended
 March 31,
 20252024
Medicare:
Total revenue
$103,669 $82,388 
Variable marketing and advertising
(33,753)(30,248)
Medicare CC&E(34,469)(29,949)
Cost of revenue
300 (143)
Medicare segment gross profit
$35,747 $22,048 

Three Months Ended
 March 31,
 20252024
Employer and Individual:
Total revenue
$9,450 $10,576 
Variable marketing and advertising
(1,190)(776)
E&I CC&E(2,180)(2,277)
Cost of revenue
(92)(118)
E&I segment gross profit
$5,988 $7,405 

Three Months Ended
 March 31,
 20252024
Consolidated:
Total revenue
$113,119 $92,964 
Variable marketing and advertising
(34,943)(31,024)
Segment CC&E
(36,649)(32,226)
Cost of revenue
208 (261)
Total segment gross profit
$41,735 $29,453 
A reconciliation of our segment gross profit to the Condensed Consolidated Statements of Comprehensive Income (Loss) for the periods presented is as follows (in thousands):

Three Months Ended
 March 31,
 20252024
Total segment gross profit
$41,735 $29,453 
Other marketing and advertising (1)
(6,454)(7,452)
Other CC&E (2)
(572)(675)
Technology and content(12,601)(13,305)
General and administrative(17,310)(19,619)
Impairment, restructuring and other charges— (6,313)
Interest expense(2,648)(2,809)
Other income, net1,576 2,391 
Income (loss) before income taxes$3,726 $(18,329)
__________
(1)Other marketing and advertising costs consist of fixed marketing and advertising, previously capitalized labor, depreciation and share-based compensation costs.
(2)Other CC&E costs consist of previously capitalized labor, depreciation and share-based compensation costs.
Schedule of Long Lived Assets by Geographical Areas Long-lived assets by geographical area are summarized as follows (in thousands):
March 31, 2025December 31, 2024
United States$25,425 $26,033 
China255 299 
Total$25,680 $26,332 
Schedule of Revenue By Major Customers Carriers representing 10% or more of our total revenue are summarized as follows. The majority of the revenue was from the Medicare segment. 
Three Months Ended
March 31,
 20252024
Humana24 %26 %
UnitedHealthcare (1)
24 %15 %
Aetna (1)
14 %23 %
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(1)Percentages include the carriers’ subsidiaries.