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Revenue (Tables) | 9 Months Ended
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Sep. 30, 2025
Revenue from Contract with Customer [Abstract] |
Schedule of Disaggregation of Revenue by Segment | The table below depicts the disaggregation of revenue by product and is consistent with how we evaluate our financial performance (in thousands):
| Three Months Ended September 30, |  | Nine Months Ended September 30,
| 2025 |  | 2024 |  | 2025 |  | 2024
Medicare |  |  |  |  |  |  |
Medicare Advantage | $ | 37,713 |  |  | $ | 39,463 |  |  | $ | 150,963 |  |  | $ | 143,627 |
Medicare Supplement | 2,309 |  |  | 2,312 |  |  | 24,199 |  |  | 11,835 |
Medicare Part D | 1,561 |  |  | 843 |  |  | 2,956 |  |  | 6,238 |
Total Medicare | 41,583 |  |  | 42,618 |  |  | 178,118 |  |  | 161,700 |
Individual and Family (2) |  |  |  |  |  |  |
Non-Qualified Health Plans (1) | (125) |  |  | (199) |  |  | 359 |  |  | 1,834 |
Qualified Health Plans (1) | (64) |  |  | 602 |  |  | 1,299 |  |  | 3,358 |
Total Individual and Family | (189) |  |  | 403 |  |  | 1,658 |  |  | 5,192 |
Ancillary |  |  |  |  |  |  |
Short-term | 890 |  |  | 544 |  |  | 1,622 |  |  | 1,975 |
Dental | 128 |  |  | 531 |  |  | 2,384 |  |  | 1,932 |
Vision | 215 |  |  | 392 |  |  | 1,236 |  |  | 1,383 |
Hospital Indemnity | 1,870 |  |  | 269 |  |  | 5,556 |  |  | 1,017 |
Other | 171 |  |  | 300 |  |  | 557 |  |  | 972 |
Total Ancillary | 3,274 |  |  | 2,036 |  |  | 11,355 |  |  | 7,279 |
Small Business | 2,251 |  |  | 2,268 |  |  | 7,982 |  |  | 8,447 |
Commission Bonus and Other | 304 |  |  | 897 |  |  | 1,787 |  |  | 3,378 |
Total Commission Revenue | 47,223 |  |  | 48,222 |  |  | 200,900 |  |  | 185,996 |
Other Revenue |  |  |  |  |  |  |
Sponsorship and Advertising Revenue | 2,538 |  |  | 5,212 |  |  | 13,430 |  |  | 20,879 |
Fee-based and Other Revenue | 4,108 |  |  | 4,975 |  |  | 13,440 |  |  | 10,354 |
Total Other Revenue | 6,646 |  |  | 10,187 |  |  | 26,870 |  |  | 31,233 |
Total Revenue | $ | 53,869 |  |  | $ | 58,409 |  |  | $ | 227,770 |  |  | $ | 217,229 |
_____________ (1) Total revenue for non-qualified and qualified health plans was negative due to $(0.5) million, and $(0.3) million, respectively, of net commission revenue from members approved in prior periods for the three months ended September 30, 2025. Total revenue for non-qualified health plans was negative due to $(0.6) million of net commission revenue from members approved in prior periods for the three months ended September 30, 2024. (2)We define our individual and family plan offerings as major medical individual and family health insurance plans, which do not include Medicare-related, small business or ancillary plans. Individual and family health insurance plans include both qualified and non-qualified plans. Qualified health plans meet the requirements of the Affordable Care Act and are offered through the government-run health insurance exchange in the relevant jurisdiction. Non-qualified health plans do not meet the requirements of the Affordable Care Act and are not offered through the government-run health insurance exchange in the relevant jurisdiction. Individuals that purchase non-qualified health plans cannot receive a subsidy in connection with the purchase of non-qualified plans. Commission revenue by segment is presented in the table below (in thousands):
| Three Months Ended September 30, |  | Nine Months Ended September 30,
| 2025 |  | 2024 |  | 2025 |  | 2024
Medicare |  |  |  |  |  |  |
Commission revenue from members approved during the period | $ | 31,402 |  |  | $ | 42,324 |  |  | $ | 146,304 |  |  | $ | 152,017 |
Net commission revenue from members approved in prior periods (1) | 12,081 |  |  | 1,090 |  |  | 39,135 |  |  | 12,773 |
Total Medicare segment commission revenue | $ | 43,483 |  |  | $ | 43,414 |  |  | $ | 185,439 |  |  | $ | 164,790 |
Employer and Individual |  |  |  |  |  |  |
Commission revenue from members approved during the period | $ | 1,881 |  |  | $ | 2,848 |  |  | $ | 7,659 |  |  | $ | 11,790 |
Commission revenue from renewals of small business members during the period | 1,737 |  |  | 1,852 |  |  | 6,479 |  |  | 7,022 |
Net commission revenue from members approved in prior periods (1) | 122 |  |  | 108 |  |  | 1,323 |  |  | 2,394 |
Total Employer and Individual segment commission revenue | $ | 3,740 |  |  | $ | 4,808 |  |  | $ | 15,461 |  |  | $ | 21,206 |
Total commission revenue from members approved during the period | $ | 33,283 |  |  | $ | 45,172 |  |  | $ | 153,963 |  |  | $ | 163,807 |
Commission revenue from renewals of small business members during the period | 1,737 |  |  | 1,852 |  |  | 6,479 |  |  | 7,022 |
Total net commission revenue from members approved in prior periods (1)(2) | 12,203 |  |  | 1,198 |  |  | 40,458 |  |  | 15,167 |
Total commission revenue | $ | 47,223 |  |  | $ | 48,222 |  |  | $ | 200,900 |  |  | $ | 185,996 |
_____________ (1)For all existing cohorts approved in prior periods, we reassess assumptions for our constrained lifetime value (“LTV”) of commissions on a quarterly basis and compare to the most current constrained LTV recognized on these cohorts. To the extent there is an indication of a change to expected cash collections for these cohorts, net commission revenue from members approved in prior periods, also referred to as net adjustment revenue, is recorded to adjust revenue previously recognized for the affected cohorts. Net adjustment revenue includes both increases and reductions to revenue; however, adjustments increasing revenue are only recognized when it is probable that a significant reversal in the amount of cumulative revenue recognized will not occur. (2)The after-tax impact of total net commission revenue from members approved in prior periods for the three months ended September 30, 2025 and 2024 was $0.30 and $0.03 per basic and diluted share, respectively. The after-tax impact of total net commission revenue from members approved in prior periods for the nine months ended September 30, 2025 and 2024 was $1.01 and $0.39 per basic and diluted share, respectively

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- Definition Tabular disclosure of disaggregation of revenue into categories depicting how nature, amount, timing, and uncertainty of revenue and cash flows are affected by economic factor. + References Reference 1: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 606 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 5 -Publisher FASB -URI https://asc.fasb.org/1943274/2147479806/606-10-50-5 + Details
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