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Revenue (Tables)
 9 Months Ended
Sep. 30, 2025
Revenue from Contract with Customer [Abstract]  
Schedule of Disaggregation of Revenue by Segment The table below depicts the disaggregation of revenue by product and is consistent with how we evaluate our financial performance (in thousands):
Three Months Ended
 September 30, 		Nine Months Ended
 September 30,
2025202420252024
Medicare
Medicare Advantage$37,713 $39,463 $150,963 $143,627 
Medicare Supplement2,309 2,312 24,199 11,835 
Medicare Part D1,561 843 2,956 6,238 
Total Medicare41,583 42,618 178,118 161,700 
Individual and Family (2)
Non-Qualified Health Plans (1)
(125)(199)359 1,834 
Qualified Health Plans (1)
(64)602 1,299 3,358 
Total Individual and Family(189)403 1,658 5,192 
Ancillary
Short-term890 544 1,622 1,975 
Dental128 531 2,384 1,932 
Vision215 392 1,236 1,383 
Hospital Indemnity1,870 269 5,556 1,017 
Other171 300 557 972 
Total Ancillary3,274 2,036 11,355 7,279 
Small Business2,251 2,268 7,982 8,447 
Commission Bonus and Other304 897 1,787 3,378 
Total Commission Revenue47,223 48,222 200,900 185,996 
Other Revenue
Sponsorship and Advertising Revenue2,538 5,212 13,430 20,879 
Fee-based and Other Revenue4,108 4,975 13,440 10,354 
Total Other Revenue6,646 10,187 26,870 31,233 
Total Revenue$53,869 $58,409 $227,770 $217,229 
_____________
(1)    Total revenue for non-qualified and qualified health plans was negative due to $(0.5) million, and $(0.3) million, respectively, of net commission revenue from members approved in prior periods for the three months ended September 30, 2025. Total revenue for non-qualified health plans was negative due to $(0.6) million of net commission revenue from members approved in prior periods for the three months ended September 30, 2024.
(2)We define our individual and family plan offerings as major medical individual and family health insurance plans, which do not include Medicare-related, small business or ancillary plans. Individual and family health insurance plans include both qualified and non-qualified plans. Qualified health plans meet the requirements of the Affordable Care Act and are offered through the government-run health insurance exchange in the relevant jurisdiction. Non-qualified health plans do not meet the requirements of the Affordable Care Act and are not offered through the government-run health insurance exchange in the relevant jurisdiction. Individuals that purchase non-qualified health plans cannot receive a subsidy in connection with the purchase of non-qualified plans.
Commission revenue by segment is presented in the table below (in thousands):
Three Months Ended
 September 30, 		Nine Months Ended
 September 30,
2025202420252024
Medicare
Commission revenue from members approved during the period$31,402 $42,324 $146,304 $152,017 
Net commission revenue from members approved in prior periods (1)
12,081 1,090 39,135 12,773 
Total Medicare segment commission revenue$43,483 $43,414 $185,439 $164,790 
Employer and Individual
Commission revenue from members approved during the period$1,881 $2,848 $7,659 $11,790 
Commission revenue from renewals of small business members during the period1,737 1,852 6,479 7,022 
Net commission revenue from members approved in prior periods (1)
122 108 1,323 2,394 
Total Employer and Individual segment commission revenue$3,740 $4,808 $15,461 $21,206 
Total commission revenue from members approved during the period$33,283 $45,172 $153,963 $163,807 
Commission revenue from renewals of small business members during the period1,737 1,852 6,479 7,022 
Total net commission revenue from members approved in prior periods (1)(2)
12,203 1,198 40,458 15,167 
Total commission revenue$47,223 $48,222 $200,900 $185,996 
_____________
(1)For all existing cohorts approved in prior periods, we reassess assumptions for our constrained lifetime value (“LTV”) of commissions on a quarterly basis and compare to the most current constrained LTV recognized on these cohorts. To the extent there is an indication of a change to expected cash collections for these cohorts, net commission revenue from members approved in prior periods, also referred to as net adjustment revenue, is recorded to adjust revenue previously recognized for the affected cohorts. Net adjustment revenue includes both increases and reductions to revenue; however, adjustments increasing revenue are only recognized when it is probable that a significant reversal in the amount of cumulative revenue recognized will not occur.
(2)The after-tax impact of total net commission revenue from members approved in prior periods for the three months ended September 30, 2025 and 2024 was $0.30 and $0.03 per basic and diluted share, respectively. The after-tax impact of total net commission revenue from members approved in prior periods for the nine months ended September 30, 2025 and 2024 was $1.01 and $0.39 per basic and diluted share, respectively