27 August 2009 Company Announcement No. 19-09 Søndagsavisen a-s postpones the process of examining the strategic opportunities for the distribution activities In recent months Søndagsavisen a-s has investigated the strategic opportunities for its distribution activities, and the Board of Directors has made an overall evaluation hereof. There has been considerable interest in the distribution activities, and it is our belief that attractive opportunities for divesting the activities or establishing a strategic alliance are available. Thus, the Board of Directors has been confirmed in its belief that a divestment or the establishment of a strategic alliance is the right solution for the distribution activities. However, it is believed that the timing of a divestment or establishment of a strategic alliance will be even better during the course of 2010. The process has therefore been put on hold and is expected to be resumed in 2010. For additional information please contact Mads Dahl Andersen, CEO, tel.: +45 39 57 75 00. Yours sincerely Søndagsavisen a-s Mads Dahl Andersen CEO Visit us at: http://www.sondagsavisen.dk