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Net Loss Per Common Share (Tables) | 9 Months Ended
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Sep. 30, 2024
Net Loss Per Common Share [Abstract] |
Schedule of Basic and Diluted Weighted Average Shares Outstanding and Net Loss Per Share | The following table sets forth the calculation of basic and diluted weighted average shares outstanding and net loss per share for the periods presented (in thousands, except per share amounts):
|  | Three Months Ended September 30, |  |  | Nine Months Ended September 30, |
|  | 2024 |  |  | 2023 |  |  | 2024 |  |  | 2023 |
Numerator: |  |  |  |  |  |  |  |  |  |  |  |
Net loss attributable to Purple Innovation, Inc. – basic |  | $ | (39,228 | ) |  | $ | (36,004 | ) |  | $ | (89,418 | ) |  | $ | (102,424 | )
Less – net loss attributed to noncontrolling interest |  |  | — |  |  |  | — |  |  |  | — |  |  |  | — |
Net loss attributable to Purple Innovation, Inc. – diluted |  | $ | (39,228 | ) |  | $ | (36,004 | ) |  | $ | (89,418 | ) |  | $ | (102,424 | )
Denominator: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Weighted average shares—basic |  |  | 107,508 |  |  |  | 105,326 |  |  |  | 107,008 |  |  |  | 102,962 |
Add – dilutive effect of Class B shares |  |  | — |  |  |  | — |  |  |  | — |  |  |  | — |
Weighted average shares—diluted |  |  | 107,508 |  |  |  | 105,326 |  |  |  | 107,008 |  |  |  | 102,962 |
Net loss per common share: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Basic |  | $ | (0.36 | ) |  | $ | (0.34 | ) |  | $ | (0.84 | ) |  | $ | (0.99 | )
Diluted |  | $ | (0.36 | ) |  | $ | (0.34 | ) |  | $ | (0.84 | ) |  | $ | (0.99 | )

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- Definition Tabular disclosure of an entity's basic and diluted earnings per share calculations, including a reconciliation of numerators and denominators of the basic and diluted per-share computations for income from continuing operations. + References Reference 1: http://www.xbrl.org/2009/role/commonPracticeRef -Topic 260 -SubTopic 10 -Name Accounting Standards Codification -Section 50 -Paragraph 1 -Subparagraph (a) -Publisher FASB -URI https://asc.fasb.org/1943274/2147482662/260-10-50-1 + Details
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